At Valor Skincare, Susie Grace is creating environmentally friendly skincare and personal care products. Susie Grace, founder of Valor Skincare, is an accidental entrepreneur. “When I first started making my…
Step into The Piping Plover in downtown Manistee, and you’ll find not only a clothing boutique, but also an art gallery and community gathering space. Lauren Carlson opened the store…
Data consultant Sabrina Jordan has done it all; from data architecture to data engineering, data analysis and reporting, her career has taken her across a wide range of industries. That…
Creative Jaime Edmondson has a head full of creative ideas for businesses in Traverse City. She began her creative path as a student at Michigan State when she switched from…
Jim Millar attended graduate school in Chicago, which is where he met his wife. When they first started dating, she kept talking about this beautiful place her family went in…
Before taking the leap to become a founder and business owner, Erin Eatough was an academic. It might seem like a leap, but the research foundations she took from the…
With their company, Northern Michigan entrepreneurs Gina Stegehuis, Amber Kilgore, and Yarrow Young aim to be the Midwest’s hub for fantasy events For moms Gina Stegehuis, Amber Kilgore, and Yarrow…
Northern Michigan’s Vernon LaLone is tackling “forever chemicals” and wants to develop local science economy For Vernon LaLone, a scientist and entrepreneur who grew up in Elk Rapids, a passion…
Through the 20Fathoms Startup Spotlight series, get to know who is building companies in Northern Michigan and what advice they have for those just getting started. This month, we talked…
Through the 20Fathoms Startup Spotlight series, get to know who is building companies in Northern Michigan and what advice they have for those just getting started. This month, we talked…
Through the 20Fathoms Startup Spotlight series, get to know who is building companies in Northern Michigan and what advice they have for those just getting started. This month, we talked…
Through the 20Fathoms Startup Spotlight series, get to know who is building companies in Northern Michigan and what advice they have for those just getting started. This month, we talked…
Through the 20Fathoms Startup Spotlight series, get to know who is building companies in Northern Michigan and what advice they have for those just getting started. This month, we talked…
In this monthly series, get to know who is building companies in Northern Michigan and what advice they have for those just getting started. This month, we talked to Edith…
In this monthly series, get to know who is building companies in Northern Michigan and what advice they have for those just getting started. This month, we talked to Alex…
In this monthly series, get to know who is building companies in Northern Michigan and what advice they have for those just getting started. This month, we talked to Jodie…
In this monthly series, get to know who is building companies in Northern Michigan and what advice they have for those just getting started. This month, we talked to Kimberly…
In this new monthly series, we’ll be featuring startups based in Traverse City. Get to know who is building companies in Northern Michigan and what advice they have for those…
Steve Johanson founded his company, Starboard Solutions, with a goal of revolutionizing the network design field in supply chain management. The successful company was recently acquired by Logility, but that…
In 2022, Traverse City, Mich. gained three spots on the “Best of the Midwest: Startup Cities Rankings” due to growing resources for startup founders including access to angel and venture…
We recently spoke with Jamie and Andrew Jamie Kidwell-Brix, co-founders of Earthen Ales to learn their journey as founders of this sustainability-focused brewery in Traverse City. Earthen Ales is also…