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SUMMARY:Startup to Scaleup with Erick Mueller
DESCRIPTION:Ready to grow beyond startup mode? Learn how to evaluate\, strengthen\, and scale your business with clarity and confidence.\n\n\nYou’ve started something — now what? \nWhether you’re gaining traction or feeling stuck between startup and “what’s next\,” this two-day experience is designed to help you shift your mindset\, strengthen your foundation\, and start building for growth. \nStartUp to ScaleUp focuses on second-stage small businesses and organizations — specifically founders\, operators\, and entrepreneurs who are ready to move out of scrappy startup mode and into a more structured\, scalable business. Together\, we’ll dig into how to evaluate your business\, identify opportunities for growth\, and put the right systems in place to scale with intention. \nDay 1 — Friday\, June 5 | 4:00–6:00 PM Right Brain Brewing | Traverse City\, MI\nKick things off with an energizing evening built around real stories and creative thinking. The night includes: \nWelcome & Introductions — Meet your facilitator\, fellow entrepreneurs\, and set the stage for the weekend\nLocal Entrepreneur Panel — Hear from 3–4 local founders who’ve navigated the leap from startup to scaleup firsthand\, in a speed Q&A format where everyone gets a chance to ask questions\nDesign Thinking Exercises — Put your creative brain to work with hands-on exercises\, including forced combinations\, mystery pitching\, and exploring creativity boundaries\nNetworking — Connect with other changemakers in the Traverse City entrepreneurial community \nDay 2 — Saturday\, June 6 | 9:00am – 4:00pm NMC Innovation Center\, Room 104/105 | Traverse City\, MI\nA full day of deep-dive learning\, interactive exercises\, and practical frameworks for scaling your venture. The day includes: \n\nAre You Ready to Scale? — Assess your venture across 6 key considerations and rate your readiness for growth\nTactics to Fill the Gaps — Identify what’s holding you back and learn specific tactics to strengthen each area\nGrowth Strategies — Explore key growth strategies and strategic alliances\, and map your venture’s path forward\nManaging Growth — Navigate the transition from startup to scaleup\, including culture\, people\, and operations\nScaleup Finance & Funding — Understand the 3 levers you can pull and work through how much capital you actually need to scale\nScaleup Marketing — Learn what changes between startup and scaleup marketing\, including an empathy mapping exercise\nLunch with the Instructors — An open Q&A session to drill Erick with your most pressing questions\nCertificate of Completion — Presented by 20Fathoms & Erick Mueller\n\nWhat You’ll Learn\n\nHow to test the viability and readiness of your business for growth\nStrategies to strengthen your marketing and accelerate traction\nThe basics of scaleup funding and financing pathways\nWhat infrastructure you actually need to grow (without overcomplicating it)\, including: human resources\, systems and processes\, automation\, in-house vs. contract support.\n\nWhat You’ll Walk Away With\n\nPractical tips to scale smarter (and avoid common pitfalls)\nA clearer understanding of your next stage of growth\nA stronger mindset for thinking and acting like a growth-focused entrepreneur\n\nAbout the Facilitator: Erick Mueller\nErick Mueller is an experienced entrepreneur\, educator\, and business advisor with deep expertise in helping ventures grow from early-stage ideas into scalable businesses. He is affiliated with the Leeds School of Business at the University of Colorado Boulder\, where he supports entrepreneurship education and works with founders navigating growth and commercialization. \nErick brings a practical\, real-world perspective to his work\, combining experience across startups\, corporate environments\, and advisory roles. His approach focuses on helping entrepreneurs think strategically about growth\, build strong operational foundations\, and make informed decisions about scaling.
URL:https://20fathoms.org/event/startup-to-scaleup-with-erick-mueller/
CATEGORIES:Bootcamp
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DTSTART;TZID=America/Detroit:20260608T170000
DTEND;TZID=America/Detroit:20260608T190000
DTSTAMP:20260514T132410Z
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SUMMARY:Startup Idea Workshop
DESCRIPTION:Build your plan in one night\, then pitch the next!\n\n\nYou’ve had the idea. You’ve noodled on it in the shower\, while you’re taking the dog on a walk\, maybe even drafted a note on your phone. But you haven’t done anything with it yet. \nNow is the time! The Startup Idea Workshop is a free\, 2-hour hands-on workshop for technologists and aspiring founders who are ready to stop thinking and start doing. This fast-moving session will take you from raw idea to a live pitch in just one evening. \nNo business background required. No polished slide decks. Just your idea and two hours of focused work. \nWhat You’ll Do\nUsing a simplified startup framework (think: business plan without the fluff)\, you’ll: \n\nDefine your idea — the problem you’re solving\, your solution\, and who would actually pay for it\nPressure test your thinking with structured exercises and real-time feedback\nShape a 2-minute pitch you’ll be ready to deliver the very next night\n\nThis is hands-on\, fast-moving\, and designed to get you unstuck. \nWhat Happens Next\nCompleting the Innovation Sprint gets you a spot on stage at the TCNewTech Bar Napkin Pitch — a public pitch night hosted at a local brewery the following evening (Tuesday\, 5–7pm). You’ll deliver your 2-minute pitch to a live audience competing for a $500 audience-choice prize. \nThe Bar Napkin Pitch is open to the public\, so bring your people! \nWho Should Come\n\nTechnologists with a startup idea they haven’t acted on yet\nBuilders who want to test a concept before investing serious time or money\nEarly-stage founders looking for a fast\, low-stakes way to validate their thinking\nCurious professionals ready to take their first step into entrepreneurship\n\nSpots are limited. If you’ve been waiting for a sign to finally do something with your idea\, here it is! \nAbout 20Fathoms\nBased in Traverse City\, 20Fathoms is a nonprofit organization and the hub for entrepreneurship and innovation in Northwest Michigan. The 20Fathoms team works with entrepreneurs of all stages and industries\, and also offers specialized services to meet the unique needs of technology-focused startups. Programs include startup education\, business coaching\, TCNewTech pitch competitions\, access to capital\, a vibrant coworking space\, and general resources and support. For more information visit: https://20fathoms.org/
URL:https://20fathoms.org/event/startup-idea-workshop/
LOCATION:20Fathoms\, 10850 East Traverse Highway\, #Ste 4400\, Traverse City\, MI\, 49684\, United States
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DTSTART;TZID=America/Detroit:20260609T170000
DTEND;TZID=America/Detroit:20260609T190000
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SUMMARY:TCNewTech Bar Napkin Pitch Night
DESCRIPTION:Pitch your idea and compete for a $500 audience choice prize!\n\n\nThe TCNewTech Bar Napkin Pitch is a high-energy pitch night where early-stage founders take the stage with just a 2-minute idea — and the crowd picks the winner. \nThis is one of Traverse City’s most fun and accessible startup events of the year. Come out\, grab a beer\, and help decide which idea deserves $500 and a whole lot of momentum. \nWant to Pitch? The Stage Is Open. If you’ve got an idea — even a rough one — you’re eligible to pitch. \nPitchers deliver a live 2-minute pitch covering: \n\nThe problem they’re solving\nTheir solution\nWhy someone would pay for it\n\nThen you vote. The audience selects the winner. That’s it. \nSome pitchers will be coming straight from 20Fathoms’ Startup Idea Workshop — a 2-hour session the night before where founders sharpened their ideas and built their pitches from scratch. Others will be walking in cold. Either way\, the stage is yours if you want it. \nHow the Night Runs \n5:00 – 5:30 | Doors Open & Networking Grab a drink\, meet some people\, and get settled. This is a great crowd. Write your name on the official pitch clipboard to register to pitch. \n5:30 – 6:30 | Pitches The main event. A lineup of founders each take the stage for 2 minutes to pitch their idea live. \n6:30 – 7:00 | Networking & Winner Announced Keep the conversations going while votes are tallied\, then we’ll crown the $500 audience-choice winner before the night wraps up. \nJust Here to Watch? Even Better. \nWhether you’re an entrepreneur\, a techie\, a curious professional\, or just someone who loves a good idea and a cold drink — this night is for you. \n\nIt’s at a brewery — beer and food available for purchase\nLive pitches from people with ideas — at the earliest\, most exciting stage of building something\n$500 prize — awarded by audience vote\nGreat people — builders\, supporters\, and future collaborators all in one room\nBring your crew — the more people in the room\, the better the energy\, and the more you can stack your deck to win if you hop onstage!\nFast and fun — doors to done in two hours\n\nWant to Come In More Prepared? \nIf you want a little structure before stepping on stage\, check out the Startup Idea Workshop happening the night before (Monday\, 5–7pm at 20Fathoms). In just two hours\, you’ll define your idea\, shape your pitch\, and walk in Tuesday night ready to compete. \nRegister for the Startup Idea Workshop here.\nTCNewTech Leaderboard \nWant a shot at a $100 Downtown Traverse City gift card? This event is part of our TCNewTech Leaderboard series! Collect stars by completing activities throughout our upcoming TCNewTech programming — the more stars you rack up\, the more chances you have to win. One lucky winner will be drawn after the July 14th TCNewTech pitch competition. \nAbout 20Fathoms\nBased in Traverse City\, 20Fathoms is a nonprofit organization and the hub for entrepreneurship and innovation in Northwest Michigan. The 20Fathoms team works with entrepreneurs of all stages and industries\, and also offers specialized services to meet the unique needs of technology-focused startups. Programs include startup education\, business coaching\, TCNewTech pitch competitions\, access to capital\, a vibrant coworking space\, and general resources and support. For more information visit: https://20fathoms.org/
URL:https://20fathoms.org/event/tcnewtech-bar-napkin-pitch-night-2/
LOCATION:Earthen Ales\, 1371 Gray Drive\, ##200\, ##200\, Traverse City\, MI\, 49684\, United States
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