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SUMMARY:Understanding Investors: Risk\, Funding\, and What It Takes to Get Funded\, a 20Fathoms Breakfast Lab
DESCRIPTION:This Week at Breakfast Lab\nRaising money for your startup isn’t just about having a great idea; it’s about understanding how investors think. \nIn this session\, we’ll break down the fundamentals of startup investing\, from how investors evaluate risk to what they expect in return. You’ll learn how funding stages work (from seed to exit)\, where different types of capital come from\, and how angels\, venture capitalists\, and corporate investors each approach opportunities differently. \nWe’ll also dig into what actually makes a company investable—what investors look for\, common mistakes founders make when fundraising\, and how to position your business to increase your chances of getting funded. You’ll leave with a clearer understanding of the funding landscape and what it takes to navigate it with confidence. \nAbout the Presenter\n\n\n\n\n\n\n\n\n\n\n\n\n\nPeter Scott serves as Startup Technical Advisor at 20Fathoms\, where he works closely with founders to help them start and grow companies\, with a particular focus on supporting those in the local bluetech economy. \nPeter is a serial entrepreneur and co-founder of Power 3D\, Grasp Robotics\, and CellDrop Biosciences. With over 20 years of experience across industry and academia\, he has advised 25+ technology startups on strategy\, marketing\, sales\, and finance—helping secure more than $14 million in investment across a range of sectors including energy\, consumer products\, and medical devices. \nAbout Breakfast Lab\n\n\n\n\n\n\n\n\n\n\n\nBreakfast Lab is a weekly event at 20Fathoms where you’ll get expert guidance to help meet your most pressing startup needs. Connecting you to the right tools and the right people at the right time. \nThese events are held in person and offered virtually. There is no cost to attend. Coffee and a light breakfast are provided. Walk-ins are welcome. \nAnd if you’d like to stay and keep working\, coworking at 20Fathoms is free on Thursdays for Breakfast Lab attendees.
URL:https://20fathoms.org/event/understanding-investors-risk-funding-and-what-it-takes-to-get-funded-a-20fathoms-breakfast-lab/
LOCATION:20Fathoms\, 10850 E. Traverse Hwy\, Ste. 4400\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Breakfast Lab
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DTSTART;TZID=America/Detroit:20260618T090000
DTEND;TZID=America/Detroit:20260618T103000
DTSTAMP:20260512T153028Z
CREATED:20260512T151850Z
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SUMMARY:The Profit-First Founder's AI Stack: Where to Use AI Before You Have Revenue\, a 20Fathoms Breakfast Lab
DESCRIPTION:This Week at Breakfast Lab\nMost founders treat AI as a productivity hack. Smart founders treat it as a profit lever. \nIn this session\, we’ll walk through where AI actually moves the needle when you’re pre-revenue or early-revenue\, the work it can replace\, the spend it can defer\, and the leverage it creates when you can’t afford to hire. You’ll see live demos of real AI workflows used in building and scaling a business from the ground up. \nWe’ll cover the four highest-ROI places early-stage founders should put AI to work today (and the two places not to)\, live walkthroughs of AI workflows for marketing\, customer research\, financial modeling\, and sales follow-up using tools you already have access to\, and a simple framework for deciding what to automate\, what to outsource\, and what to keep on your own desk. You’ll leave with a practical\, ready-to-use AI stack\, built for the stage you’re actually in. \nAbout the Presenter\n\n\n\n\n\n\n\n\n\n\n\n\n\nElliot Swift is the founder of Swift Profit Systems\, a profit acceleration advisory firm based in Traverse City. Before SPS\, Elliot spent four years in real estate\, then co-founded and scaled 42 Degrees\, a Michigan manufacturing company\, from $0 to $75 million in revenue over seven years\, building it to 120 employees and holding a 38% gross margin through an 85% wholesale price collapse. That decade of operator experience\, making payroll\, navigating regulators\, and fixing problems on the floor at 2 a.m.\, is the foundation of how Elliot now helps owner-operated businesses find and fix the hidden leaks costing them six and seven figures a year. Today he runs SPS with his wife Monika\, leans heavily on AI to operate lean and find profit for clients\, and is raising two kids\, Natalie and Wyatt\, in Traverse City. \nAbout Breakfast Lab\n\n\n\n\n\n\n\n\n\n\n\nBreakfast Lab is a weekly event at 20Fathoms where you’ll get expert guidance to help meet your most pressing startup needs. Connecting you to the right tools and the right people at the right time. \nThese events are held in person and offered virtually. There is no cost to attend. Coffee and a light breakfast are provided. Walk-ins are welcome. \nAnd if you’d like to stay and keep working\, coworking at 20Fathoms is free on Thursdays for Breakfast Lab attendees.
URL:https://20fathoms.org/event/the-profit-first-founders-ai-stack-where-to-use-ai-before-you-have-revenue-a-20fathoms-breakfast-lab/
LOCATION:20Fathoms\, 10850 E. Traverse Hwy\, Ste. 4400\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Breakfast Lab
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DTSTART;TZID=America/Detroit:20260625T090000
DTEND;TZID=America/Detroit:20260625T103000
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SUMMARY:Investing & Retirement for Entrepreneurs\, a 20Fathoms Breakfast Lab
DESCRIPTION:This Week at Breakfast Lab\nRunning your own business gives you freedom\, but it also means no employer matching your 401(k) or handing you a retirement plan. That part is on you. \nIn this session\, we’ll break down smart investing and retirement strategies built specifically for solo entrepreneurs and LLC owners. You’ll learn how to grow wealth\, reduce your tax burden\, and create reliable income streams\, without needing a traditional employer-sponsored plan to do it. \nWe’ll dig into what investing actually is and the most common mistakes entrepreneurs make early on\, how 401(k) and non-401(k) strategies work\, and when to use each\, the best retirement approaches for business owners at every stage\, and what to do financially when you start hiring and scaling. You’ll leave with a clear path to start building long-term financial security on your own terms. \nAbout the Presenter\n\n\n\n\n\n\n\n\n\n\n\n\n\nJonathan Tanas is a financial consultant at Cambridge Brokers specializing in retirement planning\, tax-free growth\, and tactical investments. With experience spanning insurance\, financial planning\, and retirement solutions\, Jonathan works with clients to grow wealth\, reduce taxes\, and build long-term financial confidence. His mission is simple: help American families protect their money and retire with confidence. \nAbout Breakfast Lab\n\n\n\n\n\n\n\n\n\n\n\nBreakfast Lab is a weekly event at 20Fathoms where you’ll get expert guidance to help meet your most pressing startup needs. Connecting you to the right tools and the right people at the right time. \nThese events are held in person and offered virtually. There is no cost to attend. Coffee and a light breakfast are provided. Walk-ins are welcome. \nAnd if you’d like to stay and keep working\, coworking at 20Fathoms is free on Thursdays for Breakfast Lab attendees.
URL:https://20fathoms.org/event/investing-retirement-for-entrepreneurs-a-20fathoms-breakfast-lab/
LOCATION:20Fathoms\, 10850 E. Traverse Hwy\, Ste. 4400\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Breakfast Lab
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