20Fathoms

Workshop: Perfect Your Pitch
2024-10-01 09:00 - 10:30 (America/Detroit) | 20Fathoms, 10850 East Traverse Highway, #Ste 4400, Traverse City, MI, 49684, United States
The 10 slide essentials for your pitch deck

The Perfect Your Pitch workshop equips anyone looking to pitch their business with the skills to create and deliver compelling 10-slide pitch decks. This interactive session provides the tools to articulate business ideas clearly and persuasively to investors, partners, and customers. With expert guidance, practical exercises, and peer feedback, attendees will refine their pitches and enhance their presentation skills, boosting their chances of securing funding and support.
Event format:
This is an in-person event and there is no charge to attend.
Space is limited. Please register.
Light refreshments will be provided.
What knowledge you need in order to attend:
To attend this session, you should have a basic understanding of:

What a pitch deck is;
What your business or idea is; and
Who your target audience is.

You will learn:

What needs to be in a pitch deck
Best practices for pitching your startup
How to present your business in front of others

About the presenter:
Delaney Keating, Director of Entrepreneurship and Commercialization, leads startup services programming at 20Fathoms. In this role she oversees our business incubation and acceleration initiatives, access to capital program, and technology transfer.
Delaney has spent her career in entrepreneurship, startups, and technology. She has built small companies, launched university-based innovation labs, and developed a statewide startup support hub for rural founders, all from a remote location at 7700’ at her previous home base in southwest Colorado.
Prior to moving to Michigan and joining 20Fathoms, Delaney was Managing Director of Pando Telecom where she led the company to 10x growth over 12 months. She was also the Executive Director of Startup Colorado where she developed the organization from the ground up, establishing a first-of-its-kind statewide rural startup network. Additionally she served as Co-founder of Catapult Outdoor Industry Accelerator, Founder and Creative Director of RoShamBo: Marketing + Creative, and Director and Small Business Consultant for the Colorado Small Business Development Center Network. She holds a Bachelor’s degree in English Language and Literatures/Letters from Western Colorado University.
Away from the desk, Delaney can generally be found in nature or making up a soup recipe on the fly. She also enjoys writing, dancing, cycling, and other “-ing” things.

A﻿bout 20Fathoms
20Fathoms is the home of technology and entrepreneurship in Northern Michigan. We catalyze innovation and entrepreneurship through startup incubation services, business workshops, community partnership, and a vibrant coworking space. We also remove barriers and accelerate career growth through tech career training, talent acquisition, and the advancement of regional strategic initiatives.

Business Legal Assistance Office Hours
2024-10-04 09:00 - 11:00 | 20Fathoms, 10850 East Traverse Highway, #Ste 4400, Traverse City, MI, 49684, United States
Schedule free consultation time with Varnum LLP!

Are you a founder or early-stage company with a particular legal question or issue that has you stumped? Do you not know what you don’t know, legally? What questions do you have that you wish you could discuss with an attorney? Varnum Law can assist and is willing to provide you with a free, initial consultation meeting to help answer your burning questions!
Varnum is a full-service Michigan-based law firm, with more than 180 attorneys in six offices, that represents a diverse range of business and legal interests for startup, early-stage, and large companies throughout Michigan and the U.S. Their client-focused approach cultivates the personal relationship between lawyer and client, while also ensuring access to the full resources of the firm.
Sessions are one-hour long. Upon registration, you’ll be contacted via the email you provide during registration to schedule your individual time within the 9 – 11 am window.
You must register at least one week before Office Hours date to ensure availability of attorneys.

Organizational AI Strategy
2024-10-08 11:30 - 13:00 | 20Fathoms, 10850 East Traverse Highway, #Ste 4400, Traverse City, MI, 49684, United States
How do you intentionally adopt AI within your organization?

This session will explore organizational AI adoption, focusing on the current state of AI technologies and their practical applications in business. What is AI? What types of AI exist? And how should you think about AI from the perspective of adopting it into your organization?
You’ll learn more about developing effective AI strategies, including considerations of opportunities and risks, while also discovering key insights into how to responsibly integrate AI to align with your organizational goals.
Designed for both those new to AI and those looking to adapt their existing approaches, the session offers valuable perspectives on navigating the evolving AI landscape.
This event is hosted by 20Fathoms in partnership with Brightly.
Event format:
This is an in-person event and there is no charge to attend.
Space is limited. Please register.
Lunch will be provided, courtesy of Chick-fil-A.
Who should attend:
Business owners and leaders.
What knowledge you need in order to attend:
Attendees do not need to have any knowledge of AI.
About the presenter:
Justin is a Lead Developer at Brightly, an experience design and digital transformation company focused on turning complex business challenges into elegant, simple software. As Lead Developer, he guides development teams through difficult build challenges and even rolls up his sleeves to take on some complex tasks himself.
Justin’s educational background is in graphic design, which he studied it the College of Business at Ferris State. He lives in the area because it’s his hometown, where he enjoys being close to his family. Outside of work, Justin is an avid gamer, enjoys backpack camping, hiking, and working on personal coding projects. He continually explores new ways to improve his skills and creativity.

About 20Fathoms
20Fathoms is the home of technology and entrepreneurship in Northern Michigan. We catalyze innovation and entrepreneurship through startup incubation services, business workshops, community partnership, and a vibrant coworking space. We also remove barriers and accelerate career growth through tech career training, talent acquisition, and the advancement of regional strategic initiatives.

Startup Bootcamp, Powered by Co.Starters
2024-10-15 16:00 - 19:00 | 20Fathoms, 10850 East Traverse Highway, #Ste 4400, Traverse City, MI, 49684, United States
A four-part plan for launching your big idea

Entrepreneurship is an exciting journey, but the path forward isn’t always clear.
During this four-part Startup Bootcamp hosted by 20Fathoms in partnership with CO.STARTERS, you’ll collaboratively work with peers to strategize, problem solve, and apply business basics to your idea or venture. Our goal is to challenge you, stretch your thinking, and give you concrete tools to bring your business to life. This bootcamp is not about listening; it’s about doing.
There is no cost to attend.
*For the full description of this program, please check out our website here.*
What you can expect to learn:

Understand your business model and how to refine it
Learn how to market your business
Dive into the basic building blocks needed for your financial modeling
Build momentum by goal setting

What knowledge will you need to attend?
You should have:

A clear idea or concept for a business
Goals and objectives for the bootcamp
Basic business knowledge
A willingness to learn!
Preparedness to share and collaborate

This project is being supported, in whole or in part, by federal award number awarded to 20Fathoms by the U.S. Department of the Treasury.

About 20Fathoms:
20Fathoms is the home of technology and entrepreneurship in Northern Michigan. We catalyze innovation and entrepreneurship through startup incubation services, business workshops, community partnership, and a vibrant coworking space. We also remove barriers and accelerate career growth through tech career training, talent acquisition, and the advancement of regional strategic initiatives.

Is Outsourcing Right for Your Business?
2024-10-16 11:30 - 13:00 | 20Fathoms, 10850 East Traverse Highway, #Ste 4400, Traverse City, MI, 49684, United States
Discover more about this advantageous business strategy!

You have questions about outsourcing, and we have answers! What common business areas are outsourced? What key advantages are unlocked by outsourcing? What framework should you use if you decide to implement an outsourcing strategy for your team? This session will provide a comprehensive overview of what outsourcing may look like when you consider it for your organization.
You’ll learn the difference between outsourcing and offshoring or replacing jobs as well as the special considerations organizations should keep in mind when implementing an outsourcing strategy (like cultural fit, communication, and change management).
Plus, you’ll learn more about the key advantages of outsourcing:

Focusing on your existing team’s core competencies
Streamlining non-revenue operations
Gaining access to specialized expertise and technologies

This event is hosted by 20Fathoms and AccessPoint, a Vensure Employer Solutions Company.
Event format:
This is an in-person event and there is no charge to attend.
Space is limited. Please register.
Lunch will be provided.
Who should attend:

Business leaders and decision-makers in small-to-medium sized organizations, especially those in functions like IT, HR, finance, or operations;
Professionals involved in strategic planning and organizational transformation; and
Organizations with limited resources looking to streamline operations

About the presenter:
A Traverse City Native, Lisa Baker-Lorincz has worked for over 10 years helping business owners evaluate and develop high-performing business solutions. She is a wife, mother, and active member of the Traverse City community. She is a founding board member of TCNewTech, serves on the Advisory Board for the Leadership Lunch Club, is a former workforce development chair for the Grand Traverse Area Manufacturing Council, and is a Trusted Advisor with the the local Vistage of Northwest Michigan. She’s involved with — and is an active supporter of — EO (Entrepreneurs’ Organization), NMA (Northern Michigan Angels), 20Fathoms, SBAM (Small Business Association of Michigan), and MISHRM (Michigan Council of the Society for Human Resource Management).

About 20Fathoms
20Fathoms is the home of technology and entrepreneurship in Northern Michigan. We catalyze innovation and entrepreneurship through startup incubation services, business workshops, community partnership, and a vibrant coworking space. We also remove barriers and accelerate career growth through tech career training, talent acquisition, and the advancement of regional strategic initiatives.

TC Women in Tech Meetup
2024-10-16 17:00 - 19:00 | Earthen Ales, 1371 Gray Drive, ##200, Traverse City, MI, 49684, United States
Join us at TC Women in Tech Meetup for connection, empowerment, and lots of fun!

Join 20Fathoms as we host Women in Tech, a Northern Michigan social group for those working in — or interested in — the tech industry or in tech-related roles. This informal meetup is meant to help participants build local connections and work on their professional growth (yeah, support systems!). Registration is requested to ensure ample seating, but walk-ins are always welcome.
We can’t wait to see you!
Thank you to our event partner:

Manistee Startup Bootcamp, Powered by CO.STARTERS
2024-10-28 09:00 - 12:00 | West Shore Community College Downtown Center, 400 River Street, Manistee, MI, 49660, United States
