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DTSTART;TZID=America/Detroit:20261001T090000
DTEND;TZID=America/Detroit:20261001T103000
DTSTAMP:20260925T163550Z
CREATED:20260925T163550Z
LAST-MODIFIED:20260925T163550Z
UID:10001065-1790845200-1790850600@20fathoms.org
SUMMARY:AI Powered Personal Productivity: Stop Prompting\, Start Delegating\, a 20Fathoms Breakfast Lab
DESCRIPTION:This Week at Breakfast Lab\nStill babysitting every AI prompt one message at a time? This week\, Brian Jean shows you how to move from prompting to delegating\, turning one project you’ve been putting off into a bounded\, long-running cloud-agent job that keeps working after you close your laptop. You’ll learn how to hand off real work with the right context\, a clear finish line\, and built-in checkpoints\, so you can supervise without hovering over every step. Come with a project you’ve been postponing; leave with an agent actively advancing it. \nWhat You’ll Walk Away With: \n\nHow to choose work that’s safe and suitable for asynchronous execution\nHow to define deliverables\, constraints\, and a clear finish line\nHow to build in checkpoints and approval boundaries\nHow to launch\, monitor\, redirect\, and resume a long-running job\nHow to review the work and fold useful results back into your knowledge base\n\nAbout the Presenter\nBrian Jean is a Principal Software Engineer in defense tech by day and an AI entrepreneur and hands-on builder of AI-supported workflows by night. His work focuses on turning emerging AI capabilities into practical\, accountable systems that help people move meaningful work forward\, while keeping important decisions and approvals in human hands. \n\n\n\n\n\n\n\n\n\n\n\n\n\nAbout Breakfast Lab\n\n\n\n\n\n\n\n\n\n\n\nBreakfast Lab is a weekly event at 20Fathoms where you’ll get expert guidance to help meet your most pressing startup needs. Connecting you to the right tools and the right people at the right time. \nThese events are held in person and offered virtually. There is no cost to attend. Coffee and a light breakfast are provided. Walk-ins are welcome. \nAnd if you’d like to stay and keep working\, coworking at 20Fathoms is free on Thursdays for Breakfast Lab attendees.
URL:https://20fathoms.org/event/ai-powered-personal-productivity-stop-prompting-start-delegating-a-20fathoms-breakfast-lab/
LOCATION:20Fathoms\, 10850 E. Traverse Hwy\, Ste. 4400\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Breakfast Lab
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20261001T130000
DTEND;TZID=America/Detroit:20261001T150000
DTSTAMP:20251017T131018Z
CREATED:20251017T131018Z
LAST-MODIFIED:20251017T131018Z
UID:10000625-1790859600-1790866800@20fathoms.org
SUMMARY:Startup Coaching: Virtual
DESCRIPTION:Happens every Thursday by appointment. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. To better serve our regional entrepreneurs\, 20Fathoms now offers access to coaching virtually! \nVirtual coaching is open to all by appointment. Schedule an appointment. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/startup-coaching-virtual-2/2026-10-01/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Virtual-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20261008T090000
DTEND;TZID=America/Detroit:20261008T103000
DTSTAMP:20260924T134817Z
CREATED:20260917T125535Z
LAST-MODIFIED:20260924T134817Z
UID:10001064-1791450000-1791455400@20fathoms.org
SUMMARY:Your Business Is Thriving. Are You?\, a 20Fathoms Breakfast Lab
DESCRIPTION:This Week at Breakfast Lab\nThe pace of creating and scaling a business can be as depleting as it is exciting. Even founders who place a high value on their health can find themselves struggling to maintain it during periods of intensity\, running on empty\, or unable to shift gears between work and home. \nIn this session\, Katy Dion will help you recognize some of the hidden and surprising causes of chronic stress\, energy depletion\, and difficulty switching off\, and give you tools for assessing where you actually stand right now. You’ll leave with a map that puts your current experience in context\, plus a set of doable actions for cultivating more wellbeing\, for yourself and your team. \nYou’ll also get the chance to try out a practice that builds wellbeing in the moment\, one you can keep using long after the session ends. \nWhat We’ll Cover: \n\nHow to recognize the hidden and surprising causes of chronic stress\, energy depletion\, and difficulty shifting gears between work and home life\nA map for assessing your wellbeing\, plus a series of doable actions that support you in being strategic about cultivating more of it for yourself and your team\nA hands-on practice that builds wellbeing\, with the chance to try it during the session\n\nAbout the Presenter\nKaty Dion is a social impact leadership coach who helps purpose-driven leaders stop sacrificing their wellbeing to their purpose\, so they can have both. \nHer approach is practical rather than prescriptive: instead of asking busy changemakers to overhaul their lives\, she helps them find the hidden opportunities for rest that already exist within it. She’s also the creator of a free guide featuring five evidence-based rest practices built for high-intensity environments. \n\n\n\n\n\n\n\n\n\n\n\n\n\nAbout Breakfast Lab\n\n\n\n\n\n\n\n\n\n\n\nBreakfast Lab is a weekly event at 20Fathoms where you’ll get expert guidance to help meet your most pressing startup needs. Connecting you to the right tools and the right people at the right time. \nThese events are held in person and offered virtually. There is no cost to attend. Coffee and a light breakfast are provided. Walk-ins are welcome. \nAnd if you’d like to stay and keep working\, coworking at 20Fathoms is free on Thursdays for Breakfast Lab attendees.
URL:https://20fathoms.org/event/your-business-is-thriving-are-you-a-20fathoms-breakfast-lab/
LOCATION:20Fathoms\, 10850 E. Traverse Hwy\, Ste. 4400\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Breakfast Lab
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/09/thriving-business.jpg
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20261008T130000
DTEND;TZID=America/Detroit:20261008T150000
DTSTAMP:20251017T131018Z
CREATED:20251017T131018Z
LAST-MODIFIED:20251017T131018Z
UID:10000626-1791464400-1791471600@20fathoms.org
SUMMARY:Startup Coaching: Virtual
DESCRIPTION:Happens every Thursday by appointment. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. To better serve our regional entrepreneurs\, 20Fathoms now offers access to coaching virtually! \nVirtual coaching is open to all by appointment. Schedule an appointment. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/startup-coaching-virtual-2/2026-10-08/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Virtual-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20261008T143000
DTEND;TZID=America/Detroit:20261008T151500
DTSTAMP:20260803T200838Z
CREATED:20260721T165850Z
LAST-MODIFIED:20260803T200838Z
UID:10000991-1791469800-1791472500@20fathoms.org
SUMMARY:1:1 Business Advice Sessions with Breneman Advisors - Bring your questions!
DESCRIPTION:One-on-one sessions with Breneman Advisors\, designed to help you come with your real questions and leave with a clear next steps.\n\n\nOffice Hours with Breneman Advisors\n20Fathoms is hosting monthly office hours with Brad Repke of Breneman Advisors for Northern Michigan entrepreneurs and small business owners this August\, September\, and October. \nIf you’ve got a question you’ve been sitting on: about growth\, sales\, operations\, financing\, or where your business is headed next\, this is your chance to ask it directly. \nBrad has helped clients buy and sell companies across every stage\, from early-stage startups to established businesses preparing for a transition. That means he knows what real traction looks like and what it takes to get there\, and he’s ready to talk strategy with businesses at any stage\, not just those thinking about a sale. \nHow It Works\n\nWhen: Aug 8\, Sept 10\, Oct 8\nTime: 2:30-4:00\nSession Length: 45 minutes\nWhere: 20Fathoms (in person)\n\nThese appointments are first come\, first served. \nCome with questions like:\n\nHow do I increase sales or find new customers?\nWhat does real traction look like\, and how do I know if I have it?\nWhat should I prioritize right now to grow this business?\nHow do I know if my business is ready to sell\, or when to start planning?\nI’m thinking about buying a business\, where do I start?\nWhat do buyers or investors actually look for?\n\nYou don’t need a polished pitch or a fully formed questions\, just come as you are. \nImportant Note\nIf you sign up for a specific month and we’re unable to accommodate you due to demand\, we’ll automatically move your registration to the next month’s Office Hours and notify you as soon as possible. \nWho This Is For\nFounders\, operators\, and business owners who want support with: \n\nUnderstanding what their business is worth\nPlanning for growth or their next move\nPreparing for a sale\, acquisition\, or succession\nMaking sense of their financials\nThinking through long-term strategy or exit\n\nWalk away with a clear path to increase sales opportunities through a proven process. \nOffice hours are currently available at no cost\, due to grant funding.
URL:https://20fathoms.org/event/11-business-advice-sessions-with-breneman-advisors-bring-your-questions-5/
LOCATION:20Fathoms\, 10850 E. Traverse Hwy\, Ste. 4400\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/07/breneman-office-hours.jpg
GEO:44.7642991;-85.6208613
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20261008T151500
DTEND;TZID=America/Detroit:20261008T160000
DTSTAMP:20260803T200324Z
CREATED:20260721T165851Z
LAST-MODIFIED:20260803T200324Z
UID:10000992-1791472500-1791475200@20fathoms.org
SUMMARY:1:1 Business Advice Sessions with Breneman Advisors - Bring your questions!
DESCRIPTION:One-on-one sessions with Breneman Advisors\, designed to help you come with your real questions and leave with a clear next steps.\n\n\nOffice Hours with Breneman Advisors\n20Fathoms is hosting monthly office hours with Brad Repke of Breneman Advisors for Northern Michigan entrepreneurs and small business owners this August\, September\, and October. \nIf you’ve got a question you’ve been sitting on: about growth\, sales\, operations\, financing\, or where your business is headed next\, this is your chance to ask it directly. \nBrad has helped clients buy and sell companies across every stage\, from early-stage startups to established businesses preparing for a transition. That means he knows what real traction looks like and what it takes to get there\, and he’s ready to talk strategy with businesses at any stage\, not just those thinking about a sale. \nHow It Works\n\nWhen: Aug 8\, Sept 10\, Oct 8\nTime: 2:30-4:00\nSession Length: 45 minutes\nWhere: 20Fathoms (in person)\n\nThese appointments are first come\, first served. \nCome with questions like:\n\nHow do I increase sales or find new customers?\nWhat does real traction look like\, and how do I know if I have it?\nWhat should I prioritize right now to grow this business?\nHow do I know if my business is ready to sell\, or when to start planning?\nI’m thinking about buying a business\, where do I start?\nWhat do buyers or investors actually look for?\n\nYou don’t need a polished pitch or a fully formed questions\, just come as you are. \nImportant Note\nIf you sign up for a specific month and we’re unable to accommodate you due to demand\, we’ll automatically move your registration to the next month’s Office Hours and notify you as soon as possible. \nWho This Is For\nFounders\, operators\, and business owners who want support with: \n\nUnderstanding what their business is worth\nPlanning for growth or their next move\nPreparing for a sale\, acquisition\, or succession\nMaking sense of their financials\nThinking through long-term strategy or exit\n\nWalk away with a clear path to increase sales opportunities through a proven process. \nOffice hours are currently available at no cost\, due to grant funding.
URL:https://20fathoms.org/event/11-business-advice-sessions-with-breneman-advisors-bring-your-questions-6/
LOCATION:20Fathoms\, 10850 E. Traverse Hwy\, Ste. 4400\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/07/breneman-office-hours.jpg
GEO:44.7642991;-85.6208613
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=20Fathoms 10850 E. Traverse Hwy Ste. 4400 Traverse City MI 49684 United States;X-APPLE-RADIUS=500;X-TITLE=10850 E. Traverse Hwy\, Ste. 4400:geo:-85.6208613,44.7642991
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20261009T090000
DTEND;TZID=America/Detroit:20261009T140000
DTSTAMP:20260826T143609Z
CREATED:20260826T143331Z
LAST-MODIFIED:20260826T143609Z
UID:10001062-1791536400-1791554400@20fathoms.org
SUMMARY:SOAR Into Strategy: A Strengths-Based Approach to Strategic Planning
DESCRIPTION:Already thinking about next year? Come figure it out with SOAR\, a strengths-based approach that starts with what your business does best.\n\n\nStrategic planning doesn’t have to begin with what’s wrong. What might become possible if your next strategic conversation started by discovering what your organization does exceptionally well—and then used those strengths to explore opportunities\, imagine the future\, and define meaningful results? \nIn this highly interactive five-hour workshop\, participants will experience SOAR—Strengths\, Opportunities\, Aspirations and Results\, a strengths-based approach to strategic thinking grounded in Appreciative Inquiry. \nRather than simply learning another planning framework\, you’ll experience SOAR from three perspectives: yourself\, your organization\, and the people whose voices can help shape its future. \nThrough individual reflection\, appreciative interviews\, partner conversations\, and practical strategic planning exercises\, you’ll explore what gives your organization life at its best\, identify emerging possibilities\, clarify aspirations for the future\, and consider the results that would demonstrate meaningful success. You’ll also explore an important question for today’s leaders: \nWhat changes when strategy is created with people rather than simply presented to them? \nAs organizations begin preparing for their upcoming strategic planning cycles\, this workshop offers a practical way to create richer strategic conversations\, engage stakeholders\, and build greater ownership in turning ideas into action. \nDuring the workshop\, you will: \n\nExperience SOAR personally before applying it organizationally\nLearn how Appreciative Inquiry can strengthen strategic conversations\nPractice conducting an appreciative organizational interview\nDevelop a preliminary SOAR for your own organization\nIdentify emerging strategic priorities and possibilities\nConsider whose voices need to be included in strategic planning\nDesign a SOAR conversation you can take back to your organization\n\nYou’ll leave with practical questions\, tools\, and a process you can immediately use to begin a different kind of strategic conversation. \nWho should attend? \nBusiness owners\, executives\, HR and organizational-development professionals\, nonprofit leaders\, managers\, consultants\, entrepreneurs\, strategic-planning facilitators\, and anyone responsible for helping an organization determine where it wants to go next. \nCome prepared to think differently about strategy—and leave prepared to start a conversation that can move your organization forward.
URL:https://20fathoms.org/event/soar-into-strategy-a-strengths-based-approach-to-strategic-planning/
LOCATION:20Fathoms\, 10850 E. Traverse Hwy\, Ste. 4400\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Workshop
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/08/157e4aee03e2d17be9f8f4f5a1d66440-QPh9ix.tmp_.jpg
GEO:44.7642991;-85.6208613
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20261015T090000
DTEND;TZID=America/Detroit:20261015T103000
DTSTAMP:20260916T211153Z
CREATED:20260916T210420Z
LAST-MODIFIED:20260916T211153Z
UID:10001063-1792054800-1792060200@20fathoms.org
SUMMARY:It's Not You\, It's Your Lead Magnet\, a 20Fathoms Breakfast Lab
DESCRIPTION:This Week at Breakfast Lab\nYou’ve run the cold email campaigns. You’ve tried the paid ads. You’ve posted the content. But sales still aren’t where you expected—and week after week\, you’re stuck guessing where your next customer is going to come from. \nHere’s the real problem: most marketing today is robotic. It all looks the same\, and none of it gives a lead a reason to stick around. \nJoin Blake Grewal of The Lead Magnet Company to learn how to build lead magnets that create an immediate “aha” moment. The kind of moment that pulls in more leads and makes it a no-brainer for them to become customers. \nIn this session\, we’ll cover: \n\nLead Magnet Showcase — a look at the different types of lead magnets available to you\nThe AHA Moment Framework — how to build magnets that improve marketing performance and shorten your sales cycle\nRight Place\, Right Time — how to get your magnet in front of the right customer at the right moment\nBonus: every attendee gets access to the Lead Magnet Secrets Bundle for immediate support building their next lead magnet\n\nYou’ll walk away with: \n\nThe exact type of lead magnet your business should be offering\nA live grade on your current lead magnet(s)\n\nAbout the Presenter\nBlake Grewal is the founder of The Lead Magnet Company\, where he helps B2B tech and service companies turn cold traffic into leads that actually convert. He shares daily lead magnet tips and is behind the upcoming Lead Magnet Lab\, a new Skool community launching this October. \nBlake’s path into lead generation came through growth: he’s held growth and partnerships roles at startups including Codelist and ModernTax\, and has spent the past several years helping founders build the systems that carry a lead all the way to a sale. \n\n\n\n\n\n\n\n\n\n\n\n\n\nAbout Breakfast Lab\n\n\n\n\n\n\n\n\n\n\n\nBreakfast Lab is a weekly event at 20Fathoms where you’ll get expert guidance to help meet your most pressing startup needs. Connecting you to the right tools and the right people at the right time. \nThese events are held in person and offered virtually. There is no cost to attend. Coffee and a light breakfast are provided. Walk-ins are welcome. \nAnd if you’d like to stay and keep working\, coworking at 20Fathoms is free on Thursdays for Breakfast Lab attendees.
URL:https://20fathoms.org/event/its-not-you-its-your-lead-magnet-a-20fathoms-breakfast-lab/
LOCATION:20Fathoms\, 10850 E. Traverse Hwy\, Ste. 4400\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Breakfast Lab
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/09/lead-magnet.jpg
GEO:44.7642991;-85.6208613
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=20Fathoms 10850 E. Traverse Hwy Ste. 4400 Traverse City MI 49684 United States;X-APPLE-RADIUS=500;X-TITLE=10850 E. Traverse Hwy\, Ste. 4400:geo:-85.6208613,44.7642991
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20261015T130000
DTEND;TZID=America/Detroit:20261015T150000
DTSTAMP:20251017T131018Z
CREATED:20251017T131018Z
LAST-MODIFIED:20251017T131018Z
UID:10000627-1792069200-1792076400@20fathoms.org
SUMMARY:Startup Coaching: Virtual
DESCRIPTION:Happens every Thursday by appointment. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. To better serve our regional entrepreneurs\, 20Fathoms now offers access to coaching virtually! \nVirtual coaching is open to all by appointment. Schedule an appointment. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/startup-coaching-virtual-2/2026-10-15/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Virtual-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20261021T170000
DTEND;TZID=America/Detroit:20261021T190000
DTSTAMP:20261014T144906Z
CREATED:20260818T221712Z
LAST-MODIFIED:20261014T144906Z
UID:10001061-1792602000-1792609200@20fathoms.org
SUMMARY:Women in Tech Meetup - Traverse City
DESCRIPTION:Join us for connection\, empowerment\, and lots of fun! \n\n\n\nEach month Women in Tech gathers to build community and support amongst women working in\, or interested in\, the tech industry and tech-related roles. \nThis meetup is casual\, fun\, and easy to drop into. We talk about what we’re currently working on\, share our stories\, and pool our collected expertise to support each other on our journeys. \nThis informal meetup is meant to help women build local connections and work on their professional growth (yeah\, support systems!). Gatherings are often made up of half-returning and half-new women\, creating a welcoming and approachable energy. \nThis event is free and open to all\, including students! Light snacks will be provided. Registration is requested to ensure ample seating\, but walk-ins are always welcome. Look for the Women in Tech/20Fathoms signage. \nWe can’t wait to see you! \n\nAbout 20FathomsBased in Traverse City\, 20Fathoms is a nonprofit organization and the hub for entrepreneurship and innovation in Northwest Michigan. The 20Fathoms team works with entrepreneurs of all stages and industries\, and also offers specialized services to meet the unique needs of technology-focused startups. Programs include startup education\, business coaching\, TCNewTech pitch competitions\, access to capital\, a vibrant coworking space\, and general resources and support. For more information visit: https://20fathoms.org/ \nThank you to our event partner Earthen Ales
URL:https://20fathoms.org/event/https-20fathoms-org-traverse-city-women-in-tech-meetups/
LOCATION:Earthen Ales\, 1371 Gray Drive\, ##200\, ##200\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Networking,Women in Tech Meetup
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/08/Women-in-Tech.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20261022
DTEND;VALUE=DATE:20261023
DTSTAMP:20261008T164904Z
CREATED:20260630T140230Z
LAST-MODIFIED:20261008T164904Z
UID:10000982-1792627200-1792713599@20fathoms.org
SUMMARY:Northern Michigan BlueTech Accelerator Showcase
DESCRIPTION:Seven weeks of work\, one big celebration! \nJoin 20Fathoms and gener8tor in Traverse City to celebrate the inaugural cohort of the Northern Michigan BlueTech Accelerator. The founders take the stage to showcase the water-tech companies they’ve spent the past seven weeks building\, refining\, and stress-testing. They’ll walk through their progress\, demonstrate what they’ve made\, and share what’s next. \nInvestors will get an up-close look at the emerging Great Lakes water-tech companies on the rise. Mentors and ecosystem partners will see what their time and resources helped build. The Traverse City community will get a front-row seat to the founders helping shape the future of freshwater and BlueTech innovation right here in Northern Michigan. \nLive showcases\, working tech\, and the people behind the future of Great Lakes water tech. Drinks and food on us. \n \nRegister for Event
URL:https://20fathoms.org/event/northern-michigan-bluetech-accelerator-showcase/
LOCATION:MI
CATEGORIES:Northern Michigan BlueTech Accelerator
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/06/NMBTA-Demo-Day.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20261022T090000
DTEND;TZID=America/Detroit:20261022T103000
DTSTAMP:20261012T155736Z
CREATED:20261012T155736Z
LAST-MODIFIED:20261012T155736Z
UID:10001067-1792659600-1792665000@20fathoms.org
SUMMARY:What Factors Help Position Your Business for Funding\, a 20Fathoms Breakfast Lab
DESCRIPTION:This Week at Breakfast Lab\nGetting capital for your business is about more than checking a box. In this session\, Chris Wendel of Venture North will walk through the traditional “5 Cs of Credit\,” the foundation most lenders start from\, and the other factors that actually move a lending decision one way or the other. \nYou’ll learn how to determine how much capital your business really needs\, how to plan your cash flow around that number\, and how to piece together a funding plan that draws on sources from inside and outside your business. Chris will also cover where that capital can come from right here in the Grand Traverse region\, plus a quick look at how Venture North and other CDFIs can help. \nWe’ll Cover: \n\nThe traditional “5 Cs of Credit.” They’re a good foundation\, but there are other factors that determine a lending decision.\nDetermining how much capital your business requires\nPlanning cash flow around those capital requirements (case study)\nSolving the capital puzzle: piecing together a funding plan from inside and outside sources\nWhere capital comes from: funding options in the Grand Traverse region\nA quick look at Venture North and CDFIs\nTime for Q&A\n\nAbout the Presenter\nChris Wendel is a Small Business Lender and Coach at Venture North\, a mission-driven Community Development Financial Institution (CDFI) serving Benzie\, Leelanau\, Grand Traverse\, and Manistee counties. \nBefore Venture North\, Chris worked as an advisor\, lender\, and relationship manager at Northern Initiatives\, a CDFI based in Marquette\, and served as a business consultant and regional director with the Michigan Small Business Development Center\, where he focused on startups and food-related businesses. He also brings his own entrepreneurial background\, having operated retail stores and published books. \nOriginally from western New York and a graduate of the University of Colorado\, Chris now lives in Traverse City. \n\n\n\n\n\n\n\n\n\n\n\n\n\nAbout Breakfast Lab\n\n\n\n\n\n\n\n\n\n\n\nBreakfast Lab is a weekly event at 20Fathoms where you’ll get expert guidance to help meet your most pressing startup needs. Connecting you to the right tools and the right people at the right time. \nThese events are held in person and offered virtually. There is no cost to attend. Coffee and a light breakfast are provided. Walk-ins are welcome. \nAnd if you’d like to stay and keep working\, coworking at 20Fathoms is free on Thursdays for Breakfast Lab attendees.
URL:https://20fathoms.org/event/what-factors-help-position-your-business-for-funding-a-20fathoms-breakfast-lab/
LOCATION:20Fathoms\, 10850 E. Traverse Hwy\, Ste. 4400\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Breakfast Lab
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/10/factors-for-funding.jpg
GEO:44.7642991;-85.6208613
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=20Fathoms 10850 E. Traverse Hwy Ste. 4400 Traverse City MI 49684 United States;X-APPLE-RADIUS=500;X-TITLE=10850 E. Traverse Hwy\, Ste. 4400:geo:-85.6208613,44.7642991
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20261022T130000
DTEND;TZID=America/Detroit:20261022T150000
DTSTAMP:20251017T131018Z
CREATED:20251017T131018Z
LAST-MODIFIED:20251017T131018Z
UID:10000628-1792674000-1792681200@20fathoms.org
SUMMARY:Startup Coaching: Virtual
DESCRIPTION:Happens every Thursday by appointment. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. To better serve our regional entrepreneurs\, 20Fathoms now offers access to coaching virtually! \nVirtual coaching is open to all by appointment. Schedule an appointment. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/startup-coaching-virtual-2/2026-10-22/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Virtual-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20261029T090000
DTEND;TZID=America/Detroit:20261029T103000
DTSTAMP:20261019T135705Z
CREATED:20261019T135705Z
LAST-MODIFIED:20261019T135705Z
UID:10001068-1793264400-1793269800@20fathoms.org
SUMMARY:Discover What Drives You with Predictive Index\, a 20Fathoms Breakfast Lab
DESCRIPTION:This Week at Breakfast Lab\nWhat if a six-minute assessment could show you exactly how you work best? \nJoin certified coach and Predictive Index Partner Shea Petaja for an interactive session on the PI Behavioral Assessment\, a science-based tool that shows how your natural behavior shapes the way you work. It’s just two questions and takes about six minutes\, and you’ll be amazed by how accurately it describes you. \nYou’ll gain a clearer understanding of how you: \n\nConnect and communicate with others\nTake charge and make decisions\nHandle change\, pace\, and pressure\nManage details and follow through (or don’t!)\nStay motivated\, and what drains you\n\nPlus\, find out which of the 17 PI Reference Profiles you are. \nShea will walk you through your personal results. You’ll see your strengths in a new light and spot the blind spots that may be holding you back. Expect a lively conversation with real connection and direct\, personalized feedback. \nBefore You Come: \nPlease complete the assessment before attending. Shea will print your results and bring them so you can review them together and get instant feedback. \nTake the assessment here: PI Behavioral Assessment \nAbout the Presenter\nShea Petaja is a strategic advisor and certified executive coach based in Traverse City. With 15 years in finance\, including a stint as chief experience officer at a nationally recognized advisory firm\, she helps founders and leadership teams uncover their strengths and communicate them clearly. \nShe’s a certified Predictive Index partner and Enneagram-trained\, with 12 years of coaching leaders behind her. Shea also co-created Fulfillament\, a live storytelling event that ran for seven years\, and has coached more than 100 entrepreneurs on telling their stories from the stage. She hosts the podcast The Honest Edge. \n\n\n\n\n\n\n\n\n\n\n\n\n\nAbout Breakfast Lab\n\n\n\n\n\n\n\n\n\n\n\nBreakfast Lab is a weekly event at 20Fathoms where you’ll get expert guidance to help meet your most pressing startup needs. Connecting you to the right tools and the right people at the right time. \nThese events are held in person and offered virtually. There is no cost to attend. Coffee and a light breakfast are provided. Walk-ins are welcome. \nAnd if you’d like to stay and keep working\, coworking at 20Fathoms is free on Thursdays for Breakfast Lab attendees.
URL:https://20fathoms.org/event/discover-what-drives-you-with-predictive-index-a-20fathoms-breakfast-lab/
LOCATION:20Fathoms\, 10850 E. Traverse Hwy\, Ste. 4400\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Breakfast Lab
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/10/shea-petaja.jpg
GEO:44.7642991;-85.6208613
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=20Fathoms 10850 E. Traverse Hwy Ste. 4400 Traverse City MI 49684 United States;X-APPLE-RADIUS=500;X-TITLE=10850 E. Traverse Hwy\, Ste. 4400:geo:-85.6208613,44.7642991
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20261029T130000
DTEND;TZID=America/Detroit:20261029T150000
DTSTAMP:20251017T131018Z
CREATED:20251017T131018Z
LAST-MODIFIED:20251017T131018Z
UID:10000629-1793278800-1793286000@20fathoms.org
SUMMARY:Startup Coaching: Virtual
DESCRIPTION:Happens every Thursday by appointment. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. To better serve our regional entrepreneurs\, 20Fathoms now offers access to coaching virtually! \nVirtual coaching is open to all by appointment. Schedule an appointment. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/startup-coaching-virtual-2/2026-10-29/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Virtual-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20261105T130000
DTEND;TZID=America/Detroit:20261105T150000
DTSTAMP:20251017T131018Z
CREATED:20251017T131018Z
LAST-MODIFIED:20251017T131018Z
UID:10000630-1793883600-1793890800@20fathoms.org
SUMMARY:Startup Coaching: Virtual
DESCRIPTION:Happens every Thursday by appointment. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. To better serve our regional entrepreneurs\, 20Fathoms now offers access to coaching virtually! \nVirtual coaching is open to all by appointment. Schedule an appointment. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/startup-coaching-virtual-2/2026-11-05/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Virtual-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20261112T130000
DTEND;TZID=America/Detroit:20261112T150000
DTSTAMP:20251017T131018Z
CREATED:20251017T131018Z
LAST-MODIFIED:20251017T131018Z
UID:10000631-1794488400-1794495600@20fathoms.org
SUMMARY:Startup Coaching: Virtual
DESCRIPTION:Happens every Thursday by appointment. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. To better serve our regional entrepreneurs\, 20Fathoms now offers access to coaching virtually! \nVirtual coaching is open to all by appointment. Schedule an appointment. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/startup-coaching-virtual-2/2026-11-12/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Virtual-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20261119T130000
DTEND;TZID=America/Detroit:20261119T150000
DTSTAMP:20251017T131018Z
CREATED:20251017T131018Z
LAST-MODIFIED:20251017T131018Z
UID:10000632-1795093200-1795100400@20fathoms.org
SUMMARY:Startup Coaching: Virtual
DESCRIPTION:Happens every Thursday by appointment. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. To better serve our regional entrepreneurs\, 20Fathoms now offers access to coaching virtually! \nVirtual coaching is open to all by appointment. Schedule an appointment. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/startup-coaching-virtual-2/2026-11-19/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Virtual-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20261126T130000
DTEND;TZID=America/Detroit:20261126T150000
DTSTAMP:20251017T131018Z
CREATED:20251017T131018Z
LAST-MODIFIED:20251017T131018Z
UID:10000633-1795698000-1795705200@20fathoms.org
SUMMARY:Startup Coaching: Virtual
DESCRIPTION:Happens every Thursday by appointment. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. To better serve our regional entrepreneurs\, 20Fathoms now offers access to coaching virtually! \nVirtual coaching is open to all by appointment. Schedule an appointment. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/startup-coaching-virtual-2/2026-11-26/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Virtual-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20261203T130000
DTEND;TZID=America/Detroit:20261203T150000
DTSTAMP:20251017T131018Z
CREATED:20251017T131018Z
LAST-MODIFIED:20251017T131018Z
UID:10000634-1796302800-1796310000@20fathoms.org
SUMMARY:Startup Coaching: Virtual
DESCRIPTION:Happens every Thursday by appointment. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. To better serve our regional entrepreneurs\, 20Fathoms now offers access to coaching virtually! \nVirtual coaching is open to all by appointment. Schedule an appointment. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/startup-coaching-virtual-2/2026-12-03/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Virtual-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20261210T130000
DTEND;TZID=America/Detroit:20261210T150000
DTSTAMP:20251017T131018Z
CREATED:20251017T131018Z
LAST-MODIFIED:20251017T131018Z
UID:10000635-1796907600-1796914800@20fathoms.org
SUMMARY:Startup Coaching: Virtual
DESCRIPTION:Happens every Thursday by appointment. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. To better serve our regional entrepreneurs\, 20Fathoms now offers access to coaching virtually! \nVirtual coaching is open to all by appointment. Schedule an appointment. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/startup-coaching-virtual-2/2026-12-10/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Virtual-1.jpg
END:VEVENT
END:VCALENDAR