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DTSTART;TZID=America/Detroit:20260723T150000
DTEND;TZID=America/Detroit:20260723T160000
DTSTAMP:20260721T131513Z
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UID:10000985-1784818800-1784822400@20fathoms.org
SUMMARY:Northern Michigan BlueTech Accelerator Info Session
DESCRIPTION:Thinking about applying to the Northern Michigan BlueTech Accelerator? Grab your lunch and join the 20Fathoms and gener8tor team for an hour to talk about the program: what it is\, what it isn’t\, and whether your company is the right fit. \nWe’ll cover the seven-week structure (in-person kickoff and showcase in Traverse City\, virtual programming in between)\, what selected founders actually receive (coaching\, mentor introductions\, investor pitches\, and post-program support)\, and what we’re looking for in a strong applicant. We’ll also share more about why Northern Michigan is becoming a serious hub for water and freshwater innovation\, and what’s in it for founders who choose to build here. \nThe session is open to anyone curious\, early-stage BlueTech founders\, mentors\, investors\, or community members who want to understand what’s happening in the regional water-tech ecosystem. Bring questions\, or just come listen. \nApplications for the inaugural cohort close shortly after. If you’ve been on the fence\, this is the session to sit in on. \nRegister Here!
URL:https://20fathoms.org/event/northern-michigan-bluetech-accelerator-info-session-2/
LOCATION:MI
CATEGORIES:Northern Michigan BlueTech Accelerator
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/06/NMBTA-INFO-SESSION.jpg
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BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260723T130000
DTEND;TZID=America/Detroit:20260723T150000
DTSTAMP:20260304T183654Z
CREATED:20251121T171239Z
LAST-MODIFIED:20260304T183654Z
UID:10000717-1784811600-1784818800@20fathoms.org
SUMMARY:Startup Coaching: Traverse City
DESCRIPTION:Happens every Thursday. Appointments recommended. Drop in coaching is also available. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. \nSchedule an appointment in advance or drop in. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/drop-in-startup-coaching-traverse-city-2-2-2-2-3-2/2026-07-23/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Traverse-City.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260723T130000
DTEND;TZID=America/Detroit:20260723T150000
DTSTAMP:20251017T131018Z
CREATED:20251017T131018Z
LAST-MODIFIED:20251017T131018Z
UID:10000615-1784811600-1784818800@20fathoms.org
SUMMARY:Startup Coaching: Virtual
DESCRIPTION:Happens every Thursday by appointment. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. To better serve our regional entrepreneurs\, 20Fathoms now offers access to coaching virtually! \nVirtual coaching is open to all by appointment. Schedule an appointment. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/startup-coaching-virtual-2/2026-07-23/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Virtual-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260723T090000
DTEND;TZID=America/Detroit:20260723T103000
DTSTAMP:20260720T134405Z
CREATED:20260701T165226Z
LAST-MODIFIED:20260720T134405Z
UID:10000983-1784797200-1784802600@20fathoms.org
SUMMARY:Time Management for Relentless Results\, a 20Fathoms Breakfast Lab
DESCRIPTION:This Week at Breakfast Lab\nMost people aren’t struggling with productivity because they lack ambition; they’re struggling because they don’t have a system for managing their time\, energy\, and priorities. \nIn this session\, we’ll break down what actually separates high performers from everyone else: clear priorities\, disciplined execution\, and the ability to manage distractions instead of getting managed by them. You’ll walk through practical frameworks for focus\, accountability\, and momentum\, along with the habits that keep high-growth companies and top-performing leaders executing at a high level day after day. \nYou’ll leave with concrete tools you can put to use immediately. From ways to eliminate the distractions eating your time to building systems that don’t depend on willpower. Align your daily actions with what actually moves your business forward. \nAbout the Presenter\n\n\n\n\n\n\n\n\n\n\n\n\n\nRose Odette is a technology founder\, author\, and speaker\, and host of the Bullish on Business podcast. She founded one of the first-to-market electronic medical records companies in the U.S.\, growing it to more than $100 million in revenue\, following 14 years at IBM in healthcare innovation and advanced technology. \nRose is the author of several business and leadership books\, including Charge Like a Bull\, Bullish on Execution\, Lead Like a Lioness\, and Bullish on Immigration. She also hosts the Bullish on Business podcast\, where she’s interviewed more than 100 entrepreneurs and business leaders about the strategies and breakthroughs behind real growth. \nRose left a successful career at IBM to bootstrap her own healthcare technology company while raising three young children\, eventually partnering with global leaders like IBM\, HP\, CSC\, and Atos. That experience now shapes her work helping founders build authority\, strengthen partnerships\, and execute with discipline. \nAbout Breakfast Lab\n\n\n\n\n\n\n\n\n\n\n\nBreakfast Lab is a weekly event at 20Fathoms where you’ll get expert guidance to help meet your most pressing startup needs. Connecting you to the right tools and the right people at the right time. \nThese events are held in person and offered virtually. There is no cost to attend. Coffee and a light breakfast are provided. Walk-ins are welcome. \nAnd if you’d like to stay and keep working\, coworking at 20Fathoms is free on Thursdays for Breakfast Lab attendees.
URL:https://20fathoms.org/event/time-management-for-relentless-results-a-20fathoms-breakfast-lab/
LOCATION:20Fathoms\, 10850 East Traverse Highway\, #Ste 4400\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Breakfast Lab
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260716T130000
DTEND;TZID=America/Detroit:20260716T150000
DTSTAMP:20260304T183654Z
CREATED:20251121T171239Z
LAST-MODIFIED:20260304T183654Z
UID:10000716-1784206800-1784214000@20fathoms.org
SUMMARY:Startup Coaching: Traverse City
DESCRIPTION:Happens every Thursday. Appointments recommended. Drop in coaching is also available. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. \nSchedule an appointment in advance or drop in. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/drop-in-startup-coaching-traverse-city-2-2-2-2-3-2/2026-07-16/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Traverse-City.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260716T130000
DTEND;TZID=America/Detroit:20260716T150000
DTSTAMP:20251017T131018Z
CREATED:20251017T131018Z
LAST-MODIFIED:20251017T131018Z
UID:10000614-1784206800-1784214000@20fathoms.org
SUMMARY:Startup Coaching: Virtual
DESCRIPTION:Happens every Thursday by appointment. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. To better serve our regional entrepreneurs\, 20Fathoms now offers access to coaching virtually! \nVirtual coaching is open to all by appointment. Schedule an appointment. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/startup-coaching-virtual-2/2026-07-16/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Virtual-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260716T090000
DTEND;TZID=America/Detroit:20260716T103000
DTSTAMP:20260512T183750Z
CREATED:20260512T183750Z
LAST-MODIFIED:20260512T183750Z
UID:10000975-1784192400-1784197800@20fathoms.org
SUMMARY:Build an AI Knowledge Base\, a 20Fathoms Breakfast Lab
DESCRIPTION:This Week at Breakfast Lab\nMost founders are sitting on a goldmine of useful information: customer interviews\, strategy notes\, market research\, sales conversations\, and half-finished ideas. The problem is it’s scattered everywhere: folders\, docs\, inboxes\, and people’s heads. \nIn this hands-on session\, you’ll learn how to turn your scattered documents into an AI-powered\, interlinked knowledge base; something closer to a private Wikipedia for your company. Using tools like Claude Code or Codex alongside Obsidian\, you’ll build an “AI librarian” that can read your materials\, organize them into a wiki-style structure\, and answer questions based on your own source documents. \nWe’ll walk through how to organize messy source materials into a practical\, interlinked knowledge base\, how to build a starter version live using your own documents\, and how to ask better questions of your AI librarian so it becomes more useful over time. Attendees who come prepared should leave with a working starter knowledge base in hand. \nAttendees should bring: \n\nA laptop\n3–5 documents to use as source material (customer notes\, strategy docs\, research\, SOPs\, etc.)\nA paid ChatGPT or Claude subscription with Codex or Claude Code\nObsidian (free for personal use — download at obsidian.md)\n\nAbout the Presenter\n\n\n\n\n\n\n\n\n\n\n\n\n\nAdam Lorton is an independent consultant who helps non-engineers gain new superpowers with AI. \nSince the release of ChatGPT\, Adam has been on a mission to push AI tools to their limits—not for gimmicks\, but for real business value. He has been invited to teach AI fundamentals to organizations including Mochary Method Coaching and ALO Yoga. \nOutside work\, Adam is the author of This Week in Speedgolf\, the #1 newsletter on the internet devoted to the most athletic version of golf. \nAbout Breakfast Lab\n\n\n\n\n\n\n\n\n\n\n\nBreakfast Lab is a weekly event at 20Fathoms where you’ll get expert guidance to help meet your most pressing startup needs. Connecting you to the right tools and the right people at the right time. \nThese events are held in person and offered virtually. There is no cost to attend. Coffee and a light breakfast are provided. Walk-ins are welcome. \nAnd if you’d like to stay and keep working\, coworking at 20Fathoms is free on Thursdays for Breakfast Lab attendees.
URL:https://20fathoms.org/event/build-an-ai-knowledge-base-a-20fathoms-breakfast-lab/
LOCATION:20Fathoms\, 10850 East Traverse Highway\, #Ste 4400\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Breakfast Lab
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260714T163000
DTEND;TZID=America/Detroit:20260714T200000
DTSTAMP:20260623T201748Z
CREATED:20260522T155633Z
LAST-MODIFIED:20260623T201748Z
UID:10000978-1784046600-1784059200@20fathoms.org
SUMMARY:TCNewTech Pitch Competition
DESCRIPTION:Community\, connections\, and innovation\n\n\n\nThe TCNewTech Pitch Competition is a free\, public celebration of Michigan’s startup scene. Watch founders take the stage\, make their case in five minutes\, and compete for real cash awards — then join before and after to connect with the people building the region’s future.Each founder gets 5 minutes to pitch\, followed by 5 minutes of Q&A with a panel of expert judges. The judges will crown the top ideas — and the audience picks their own favorite. First Place and Audience Choice Awards are all up for grabs.For the first time ever\, we’re featuring an all-local slate of finalists! \n\nLittle Loop: Laramie Bates\nRide Cave: Ben Snyder\nScore Canvas: Ted Kocher\nsquarefoot.earth: Ryan Haveson\n\nBeyond the stage\, you’ll find an expo in the lobby featuring local and regional organizations\, a cash bar\, and plenty of room to build relationships with entrepreneurs\, innovators\, students\, and startup supporters who are shaping Northern Michigan’s growing ecosystem. \nTCNewTech Leaderboard \nWant a shot at a $100 Downtown Traverse City gift card? This event is the culmination of our TCNewTech Leaderboard! Collect stars by completing activities throughout our upcoming TCNewTech programming — the more stars you rack up\, the more chances you have to win. One lucky winner will be drawn at the end of the night. \nEvent Schedule \n4:30–5:30 pm — Doors open | Expo + cash bar in the lobby \n5:30–6:45 pm — Pitch competition \n6:45–7:30 pm — Networking \n7:30 pm onward — Afterparty! Mingle with founders and the broader entrepreneurial community \nParking \nSeveral surface lots and street parking are available around the City Opera House. The Larry C. Hardy Parking Deck is two blocks east on Front Street. \nWant to pitch at TCNewTech? \nApplications are open through June 9th for the July event and will remain open for the September 2026 event.Entrepreneurs who are women\, BIPOC\, Native American\, 2SLGBTQIA+\, veterans\, or individuals with disabilities are strongly encouraged to apply. \nFinalists receive personalized coaching\, coworking passes\, and hands-on support to help them take the stage with confidence — and reach their next business milestone.→ Learn more and apply to pitch at TCNewTech \n20Fathoms will be capturing photos and video at this event. By attending\, you consent to being photographed or filmed for potential use in marketing materials. \nLead Partner:\n\n\n\nPresenting Partners:\n\n\n\nSupporting Partners:\n\n\n\nAbout 20Fathoms \nBased in Traverse City\, 20Fathoms is a nonprofit organization and the hub for entrepreneurship and innovation in Northwest Michigan. The 20Fathoms team works with entrepreneurs of all stages and industries\, and also offers specialized services to meet the unique needs of technology-focused startups. Programs include startup education\, business coaching\, TCNewTech pitch competitions\, access to capital\, a vibrant coworking space\, and general resources and support. For more information visit: https://20fathoms.org/
URL:https://20fathoms.org/event/tcnewtech-pitch-competition-8/
LOCATION:City Opera House\, 106 E Front St\, Traverse City\, MI\, 49684\, United States
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/05/TCNT-8.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260710T120000
DTEND;TZID=America/Detroit:20260710T130000
DTSTAMP:20260630T141900Z
CREATED:20260629T194453Z
LAST-MODIFIED:20260630T141900Z
UID:10000981-1783684800-1783688400@20fathoms.org
SUMMARY:Northern Michigan BlueTech Accelerator Info Session
DESCRIPTION:Thinking about applying to the Northern Michigan BlueTech Accelerator? Grab your lunch and join the 20Fathoms and gener8tor team for an hour to talk about the program: what it is\, what it isn’t\, and whether your company is the right fit. \nWe’ll cover the seven-week structure (in-person kickoff and showcase in Traverse City\, virtual programming in between)\, what selected founders actually receive (coaching\, mentor introductions\, investor pitches\, and post-program support)\, and what we’re looking for in a strong applicant. We’ll also share more about why Northern Michigan is becoming a serious hub for water and freshwater innovation\, and what’s in it for founders who choose to build here. \nThe session is open to anyone curious\, early-stage BlueTech founders\, mentors\, investors\, or community members who want to understand what’s happening in the regional water-tech ecosystem. Bring questions\, or just come listen. \nApplications for the inaugural cohort close shortly after. If you’ve been on the fence\, this is the session to sit in on. \nRegister Here!
URL:https://20fathoms.org/event/northern-michigan-bluetech-accelerator-info-session/
LOCATION:MI
CATEGORIES:Northern Michigan BlueTech Accelerator
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/06/NMBTA-INFO-SESSION.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260709T130000
DTEND;TZID=America/Detroit:20260709T150000
DTSTAMP:20260304T183654Z
CREATED:20251121T171239Z
LAST-MODIFIED:20260304T183654Z
UID:10000715-1783602000-1783609200@20fathoms.org
SUMMARY:Startup Coaching: Traverse City
DESCRIPTION:Happens every Thursday. Appointments recommended. Drop in coaching is also available. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. \nSchedule an appointment in advance or drop in. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/drop-in-startup-coaching-traverse-city-2-2-2-2-3-2/2026-07-09/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Traverse-City.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260709T130000
DTEND;TZID=America/Detroit:20260709T150000
DTSTAMP:20251017T131018Z
CREATED:20251017T131018Z
LAST-MODIFIED:20251017T131018Z
UID:10000613-1783602000-1783609200@20fathoms.org
SUMMARY:Startup Coaching: Virtual
DESCRIPTION:Happens every Thursday by appointment. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. To better serve our regional entrepreneurs\, 20Fathoms now offers access to coaching virtually! \nVirtual coaching is open to all by appointment. Schedule an appointment. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/startup-coaching-virtual-2/2026-07-09/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Virtual-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260709T090000
DTEND;TZID=America/Detroit:20260709T103000
DTSTAMP:20260608T142511Z
CREATED:20260512T155003Z
LAST-MODIFIED:20260608T142511Z
UID:10000974-1783587600-1783593000@20fathoms.org
SUMMARY:Be the Hero: The Journey of Your Brand Story\, a 20Fathoms Breakfast Lab
DESCRIPTION:This Week at Breakfast Lab\nPeople don’t connect with logos or taglines; they connect with stories. But most businesses struggle to tell theirs in a way that actually sticks. \nIn this session\, we’ll explore what makes brand storytelling so powerful and how you can use it to make your business feel genuinely human. The hardest part for most founders isn’t explaining what they do or how they do it; it’s communicating why they do it. That’s exactly where we’ll start. \nWe’ll walk through the 6 essential elements of brand architecture\, how to develop your WHY and define your brand purpose\, the 5 critical attributes of effective brand storytelling\, and benchmark examples from brands that have done it right. You’ll leave with a clear framework for crafting a story that resonates with your audience and moves them to action. \nAbout the Presenter\n\n\n\n\n\n\n\n\n\n\n\n\n\nTim serves as the Chief Marketing & Experience Officer for The KRÄM Group. Tim is a visionary marketing and business operations executive with over 30 years of experience building and scaling high-impact brands that drive customer engagement and sustained revenue growth. Throughout his career\, he has demonstrated a unique ability to identify market opportunities and translate complex strategies into decisive execution. His background spans a vast array of industries\, including multi-unit car washes\, construction\, and spirits\, making him a versatile leader capable of driving innovation and profitability across diverse business sectors. \nTim’s professional journey is marked by significant entrepreneurial and leadership milestones\, including founding Werkshop Branding\, which he grew to $12.5 million in annual billings before its acquisition by a private equity group. He has held high-level executive roles across various industries\, including a Kentucky bourbon startup\, major restaurant franchises\, higher education\, and healthcare-related companies. \nBeyond his professional accomplishments\, Tim is deeply committed to his faith and his family. Born abroad in Switzerland\, he brings a global perspective to his work\, balanced by a personal dedication to mentorship and community involvement. Tim and his wife\, Keri\, live in Traverse City\, MI. When he isn’t shaping brand strategies for businesses\, Tim enjoys outdoor activities and traveling with his wife\, cooking\, finding the best pizza joints in the country\, and spending time with their five grown children and two grandchildren. \nAbout Breakfast Lab\n\n\n\n\n\n\n\n\n\n\n\nBreakfast Lab is a weekly event at 20Fathoms where you’ll get expert guidance to help meet your most pressing startup needs. Connecting you to the right tools and the right people at the right time. \nThese events are held in person and offered virtually. There is no cost to attend. Coffee and a light breakfast are provided. Walk-ins are welcome. \nAnd if you’d like to stay and keep working\, coworking at 20Fathoms is free on Thursdays for Breakfast Lab attendees.
URL:https://20fathoms.org/event/be-the-hero-the-journey-of-your-brand-story-a-20fathoms-breakfast-lab/
LOCATION:20Fathoms\, 10850 East Traverse Highway\, #Ste 4400\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Breakfast Lab
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/05/Brand-Story-Journey.jpg
GEO:44.7642991;-85.6208613
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260706T181500
DTEND;TZID=America/Detroit:20260706T190000
DTSTAMP:20260417T115043Z
CREATED:20260417T115043Z
LAST-MODIFIED:20260417T115043Z
UID:10000927-1783361700-1783364400@20fathoms.org
SUMMARY:Legal Office Hours with Josh Traeger
DESCRIPTION:Get legal guidance from Josh Traeger to launch or manage your business with clarity\, confidence\, and care.\n\n\nLegal Office Hours with True North Legal Group\n20Fathoms is excited to offer monthly Legal Office Hours with Josh Traeger\, Attorney at True North Legal Group\, exclusively for Northern Michigan entrepreneurs and small business owners. \nWhether you’re navigating early-stage questions\, reviewing contracts\, forming an LLC\, protecting your IP\, or just trying to understand what you don’t know yet\, this is your chance to connect with an experienced attorney in a low-pressure\, founder-friendly setting. \nHow It Works\n\nWhen: Second Monday of the month (January–April)\nTime: 4:00pm – 7:00pm\nSession Length: 30–60 minutes\nWhere: 20Fathoms (in person)\n\nThese appointments are first come\, first served. Once you register\, we’ll follow up to confirm your exact meeting time. \nImportant Note\nIf you sign up for a specific month and we’re unable to accommodate you due to demand\, we’ll automatically move your registration to the next month’s Office Hours and notify you as soon as possible. \nWho This Is For\nFounders\, small business owners\, and entrepreneurs who need clarity on topics such as: \n\nBusiness formation + structure\nContracts + compliance\nCorporate governance\nEmployment considerations\nEarly-stage legal strategy\nGeneral small business questions\n\nOffice hours are currently available at no cost\, due to grant funding. Office hours provide general legal guidance and education; they are not a substitute for ongoing legal representation.
URL:https://20fathoms.org/event/legal-office-hours-with-josh-traeger-22/
LOCATION:20Fathoms\, 10850 East Traverse Highway\, #Ste 4400\, Traverse City\, MI\, 49684\, United States
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/12/fc02823d66a0a6ccbdc7ebb2c0d23685-jX3qif.tmp_.jpg
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260706T173000
DTEND;TZID=America/Detroit:20260706T181500
DTSTAMP:20260417T115043Z
CREATED:20260417T115043Z
LAST-MODIFIED:20260417T115043Z
UID:10000926-1783359000-1783361700@20fathoms.org
SUMMARY:Legal Office Hours with Josh Traeger
DESCRIPTION:Get legal guidance from Josh Traeger to launch or manage your business with clarity\, confidence\, and care.\n\n\nLegal Office Hours with True North Legal Group\n20Fathoms is excited to offer monthly Legal Office Hours with Josh Traeger\, Attorney at True North Legal Group\, exclusively for Northern Michigan entrepreneurs and small business owners. \nWhether you’re navigating early-stage questions\, reviewing contracts\, forming an LLC\, protecting your IP\, or just trying to understand what you don’t know yet\, this is your chance to connect with an experienced attorney in a low-pressure\, founder-friendly setting. \nHow It Works\n\nWhen: Second Monday of the month (January–April)\nTime: 4:00pm – 7:00pm\nSession Length: 30–60 minutes\nWhere: 20Fathoms (in person)\n\nThese appointments are first come\, first served. Once you register\, we’ll follow up to confirm your exact meeting time. \nImportant Note\nIf you sign up for a specific month and we’re unable to accommodate you due to demand\, we’ll automatically move your registration to the next month’s Office Hours and notify you as soon as possible. \nWho This Is For\nFounders\, small business owners\, and entrepreneurs who need clarity on topics such as: \n\nBusiness formation + structure\nContracts + compliance\nCorporate governance\nEmployment considerations\nEarly-stage legal strategy\nGeneral small business questions\n\nOffice hours are currently available at no cost\, due to grant funding. Office hours provide general legal guidance and education; they are not a substitute for ongoing legal representation.
URL:https://20fathoms.org/event/legal-office-hours-with-josh-traeger-21/
LOCATION:20Fathoms\, 10850 East Traverse Highway\, #Ste 4400\, Traverse City\, MI\, 49684\, United States
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/12/fc02823d66a0a6ccbdc7ebb2c0d23685-jX3qif.tmp_.jpg
GEO:44.7642991;-85.6208613
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260706T164500
DTEND;TZID=America/Detroit:20260706T173000
DTSTAMP:20260417T115042Z
CREATED:20260417T115042Z
LAST-MODIFIED:20260417T115042Z
UID:10000925-1783356300-1783359000@20fathoms.org
SUMMARY:Legal Office Hours with Josh Traeger
DESCRIPTION:Get legal guidance from Josh Traeger to launch or manage your business with clarity\, confidence\, and care.\n\n\nLegal Office Hours with True North Legal Group\n20Fathoms is excited to offer monthly Legal Office Hours with Josh Traeger\, Attorney at True North Legal Group\, exclusively for Northern Michigan entrepreneurs and small business owners. \nWhether you’re navigating early-stage questions\, reviewing contracts\, forming an LLC\, protecting your IP\, or just trying to understand what you don’t know yet\, this is your chance to connect with an experienced attorney in a low-pressure\, founder-friendly setting. \nHow It Works\n\nWhen: Second Monday of the month (January–April)\nTime: 4:00pm – 7:00pm\nSession Length: 30–60 minutes\nWhere: 20Fathoms (in person)\n\nThese appointments are first come\, first served. Once you register\, we’ll follow up to confirm your exact meeting time. \nImportant Note\nIf you sign up for a specific month and we’re unable to accommodate you due to demand\, we’ll automatically move your registration to the next month’s Office Hours and notify you as soon as possible. \nWho This Is For\nFounders\, small business owners\, and entrepreneurs who need clarity on topics such as: \n\nBusiness formation + structure\nContracts + compliance\nCorporate governance\nEmployment considerations\nEarly-stage legal strategy\nGeneral small business questions\n\nOffice hours are currently available at no cost\, due to grant funding. Office hours provide general legal guidance and education; they are not a substitute for ongoing legal representation.
URL:https://20fathoms.org/event/legal-office-hours-with-josh-traeger-20/
LOCATION:20Fathoms\, 10850 East Traverse Highway\, #Ste 4400\, Traverse City\, MI\, 49684\, United States
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/12/fc02823d66a0a6ccbdc7ebb2c0d23685-jX3qif.tmp_.jpg
GEO:44.7642991;-85.6208613
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=20Fathoms 10850 East Traverse Highway #Ste 4400 Traverse City MI 49684 United States;X-APPLE-RADIUS=500;X-TITLE=10850 East Traverse Highway\, #Ste 4400:geo:-85.6208613,44.7642991
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260706T160000
DTEND;TZID=America/Detroit:20260706T164500
DTSTAMP:20260417T115042Z
CREATED:20260417T115042Z
LAST-MODIFIED:20260417T115042Z
UID:10000924-1783353600-1783356300@20fathoms.org
SUMMARY:Legal Office Hours with Josh Traeger
DESCRIPTION:Get legal guidance from Josh Traeger to launch or manage your business with clarity\, confidence\, and care.\n\n\nLegal Office Hours with True North Legal Group\n20Fathoms is excited to offer monthly Legal Office Hours with Josh Traeger\, Attorney at True North Legal Group\, exclusively for Northern Michigan entrepreneurs and small business owners. \nWhether you’re navigating early-stage questions\, reviewing contracts\, forming an LLC\, protecting your IP\, or just trying to understand what you don’t know yet\, this is your chance to connect with an experienced attorney in a low-pressure\, founder-friendly setting. \nHow It Works\n\nWhen: Second Monday of the month (January–April)\nTime: 4:00pm – 7:00pm\nSession Length: 30–60 minutes\nWhere: 20Fathoms (in person)\n\nThese appointments are first come\, first served. Once you register\, we’ll follow up to confirm your exact meeting time. \nImportant Note\nIf you sign up for a specific month and we’re unable to accommodate you due to demand\, we’ll automatically move your registration to the next month’s Office Hours and notify you as soon as possible. \nWho This Is For\nFounders\, small business owners\, and entrepreneurs who need clarity on topics such as: \n\nBusiness formation + structure\nContracts + compliance\nCorporate governance\nEmployment considerations\nEarly-stage legal strategy\nGeneral small business questions\n\nOffice hours are currently available at no cost\, due to grant funding. Office hours provide general legal guidance and education; they are not a substitute for ongoing legal representation.
URL:https://20fathoms.org/event/legal-office-hours-with-josh-traeger-19/
LOCATION:20Fathoms\, 10850 East Traverse Highway\, #Ste 4400\, Traverse City\, MI\, 49684\, United States
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/12/fc02823d66a0a6ccbdc7ebb2c0d23685-jX3qif.tmp_.jpg
GEO:44.7642991;-85.6208613
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=20Fathoms 10850 East Traverse Highway #Ste 4400 Traverse City MI 49684 United States;X-APPLE-RADIUS=500;X-TITLE=10850 East Traverse Highway\, #Ste 4400:geo:-85.6208613,44.7642991
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260702T130000
DTEND;TZID=America/Detroit:20260702T150000
DTSTAMP:20260304T183654Z
CREATED:20251121T171239Z
LAST-MODIFIED:20260304T183654Z
UID:10000714-1782997200-1783004400@20fathoms.org
SUMMARY:Startup Coaching: Traverse City
DESCRIPTION:Happens every Thursday. Appointments recommended. Drop in coaching is also available. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. \nSchedule an appointment in advance or drop in. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/drop-in-startup-coaching-traverse-city-2-2-2-2-3-2/2026-07-02/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Traverse-City.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260702T130000
DTEND;TZID=America/Detroit:20260702T150000
DTSTAMP:20251017T131018Z
CREATED:20251017T131018Z
LAST-MODIFIED:20251017T131018Z
UID:10000612-1782997200-1783004400@20fathoms.org
SUMMARY:Startup Coaching: Virtual
DESCRIPTION:Happens every Thursday by appointment. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. To better serve our regional entrepreneurs\, 20Fathoms now offers access to coaching virtually! \nVirtual coaching is open to all by appointment. Schedule an appointment. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/startup-coaching-virtual-2/2026-07-02/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Virtual-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260625T130000
DTEND;TZID=America/Detroit:20260625T150000
DTSTAMP:20260304T183654Z
CREATED:20251121T171239Z
LAST-MODIFIED:20260304T183654Z
UID:10000713-1782392400-1782399600@20fathoms.org
SUMMARY:Startup Coaching: Traverse City
DESCRIPTION:Happens every Thursday. Appointments recommended. Drop in coaching is also available. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. \nSchedule an appointment in advance or drop in. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/drop-in-startup-coaching-traverse-city-2-2-2-2-3-2/2026-06-25/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Traverse-City.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260625T130000
DTEND;TZID=America/Detroit:20260625T150000
DTSTAMP:20251017T131018Z
CREATED:20251017T131018Z
LAST-MODIFIED:20251017T131018Z
UID:10000611-1782392400-1782399600@20fathoms.org
SUMMARY:Startup Coaching: Virtual
DESCRIPTION:Happens every Thursday by appointment. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. To better serve our regional entrepreneurs\, 20Fathoms now offers access to coaching virtually! \nVirtual coaching is open to all by appointment. Schedule an appointment. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/startup-coaching-virtual-2/2026-06-25/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Virtual-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260625T090000
DTEND;TZID=America/Detroit:20260625T103000
DTSTAMP:20260512T154046Z
CREATED:20260512T154046Z
LAST-MODIFIED:20260512T154046Z
UID:10000973-1782378000-1782383400@20fathoms.org
SUMMARY:Investing & Retirement for Entrepreneurs\, a 20Fathoms Breakfast Lab
DESCRIPTION:This Week at Breakfast Lab\nRunning your own business gives you freedom\, but it also means no employer matching your 401(k) or handing you a retirement plan. That part is on you. \nIn this session\, we’ll break down smart investing and retirement strategies built specifically for solo entrepreneurs and LLC owners. You’ll learn how to grow wealth\, reduce your tax burden\, and create reliable income streams\, without needing a traditional employer-sponsored plan to do it. \nWe’ll dig into what investing actually is and the most common mistakes entrepreneurs make early on\, how 401(k) and non-401(k) strategies work\, and when to use each\, the best retirement approaches for business owners at every stage\, and what to do financially when you start hiring and scaling. You’ll leave with a clear path to start building long-term financial security on your own terms. \nAbout the Presenter\n\n\n\n\n\n\n\n\n\n\n\n\n\nJonathan Tanas is a financial consultant at Cambridge Brokers specializing in retirement planning\, tax-free growth\, and tactical investments. With experience spanning insurance\, financial planning\, and retirement solutions\, Jonathan works with clients to grow wealth\, reduce taxes\, and build long-term financial confidence. His mission is simple: help American families protect their money and retire with confidence. \nAbout Breakfast Lab\n\n\n\n\n\n\n\n\n\n\n\nBreakfast Lab is a weekly event at 20Fathoms where you’ll get expert guidance to help meet your most pressing startup needs. Connecting you to the right tools and the right people at the right time. \nThese events are held in person and offered virtually. There is no cost to attend. Coffee and a light breakfast are provided. Walk-ins are welcome. \nAnd if you’d like to stay and keep working\, coworking at 20Fathoms is free on Thursdays for Breakfast Lab attendees.
URL:https://20fathoms.org/event/investing-retirement-for-entrepreneurs-a-20fathoms-breakfast-lab/
LOCATION:20Fathoms\, 10850 East Traverse Highway\, #Ste 4400\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Breakfast Lab
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/05/Investing-Retirement-for-Entrepreneurs-.jpg
GEO:44.7642991;-85.6208613
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260619T090000
DTEND;TZID=America/Detroit:20260619T100000
DTSTAMP:20260511T133050Z
CREATED:20260511T133010Z
LAST-MODIFIED:20260511T133050Z
UID:10000957-1781859600-1781863200@20fathoms.org
SUMMARY:Founder Accountability Huddle
DESCRIPTION:ALL SESSIONS TAKE PLACE VIRTUALLY ON ZOOM. \nStay Connected. Stay Accountable. Stay Human.\nScrum at 20Fathoms isn’t just about productivity. it’s about building a rhythm of support for entrepreneurs in Northern Michigan. Think of it as your built-in accountability circle: a space to show up as you are\, get unstuck\, share challenges\, and celebrate progress. \nThese sessions neutralize the toxicity of perfectionism and instead provide a place for problem-solving\, feedback\, and balance. Bring your business goals\, your self-care goals\, or both – because being a founder means bringing your whole self. \nWhether you want to quietly listen in for inspiration or actively share what you’re working on\, Scrum is here to help you move forward. With sessions on Monday\, Wednesday\, and Friday mornings\, it creates a consistent touchpoint for progress\, accountability\, and community support. Think of it is turning chaos into cadence. \nPlease fill out this form for the Zoom link to join. \nWhat you’ll experience:\n\nReal accountability – A gentle nudge to keep moving forward on the things that matter most to you.\nProblem-solving together – Bring your sticky challenges and get ideas\, feedback\, and encouragement from peers who’ve been there too.\nBalance for founders – Set goals for both your business and your well-being\, because entrepreneurship is about the whole person.\nCommunity connection – Build genuine relationships with other entrepreneurs who understand your highs\, lows\, and everything in between.\n\nWhat you can expect to learn:\n\nHands-on Scrum Experience – Gain practical skills in Sprint Planning\, Daily Stand-ups\, and Retrospectives to boost productivity.\nStronger Focus & Problem-Solving – Improve clarity\, adaptability\, and decision-making with structured support and real-time feedback.\nTangible Progress on Goals – Make measurable strides on your projects with structured accountability and agile execution.\n\nThere is no cost to attend. \nWorkshop schedule:\n1. Sprint Kickoff & Planning (1 hour)\nHeld on the first Monday of each month from 9:00–10:00 am.\nWe launch the new sprint\, align on goals\, and identify priority tasks for the month. \n2. Stand-Up / Daily Scrum (15 minutes\, M/W/F)\nOccurs every Monday\, Wednesday\, and Friday during the sprint from 9:00–9:15 am.\nQuick check-ins to share progress\, surface blockers\, and keep momentum. \n3. Sprint Review & Retrospective (1 hour)\nHeld on the last Friday of the month from 9:00–10:00 am.\nWe review accomplishments\, discuss challenges\, and reflect on improvements going into the next sprint. \nAbout the presenter:\nAs a Certified Scrum Master\, Organizational Coach\, and 20Fathoms EIR\, Lisa Carbonell specializes in cultivating authenticity\, transparency\, accountability\, and continuous learning using an Agile framework. She helps individuals and teams across diverse sectors—entrepreneurs\, creatives\, and social justice advocates—to achieve their vision\, mission\, and goals. With a master’s education in Applied Behavioral Science and Organizational Development from the Leadership Institute of Seattle\, she blends empathy and expertise\, enabling teams to discover\, promote\, build\, and launch their dreams.
URL:https://20fathoms.org/event/founder-accountability-huddle-3-3/2026-06-19/
LOCATION:https://share.hsforms.com/1z2J5yC19RPOpabtm4GEDhgd0yi3
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/03/Scrum-Sprint-Eventbrite-header.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260618T160000
DTEND;TZID=America/Detroit:20260618T170000
DTSTAMP:20260323T210504Z
CREATED:20260323T210504Z
LAST-MODIFIED:20260323T210504Z
UID:10000867-1781798400-1781802000@20fathoms.org
SUMMARY:Get Unstuck: 1:1 Business Strategy Sessions with Breneman Advisors
DESCRIPTION:One-on-one sessions with Breneman Advisors are designed to help you think through your business and move forward with confidence.\n\n\nOffice Hours with Breneman Advisors\n20Fathoms is hosting monthly office hours with Breneman Advisors for Northern Michigan entrepreneurs and small business owners. \nIf you’re feeling stuck\, unsure what to prioritize\, or just want a solid path forward\, this is a chance to talk it through with someone who’s been there. \nWhether you’re working through your numbers\, trying to grow\, streamline operations\, or think long-term\, these sessions are designed to give you practical guidance and real clarity. \nHow It Works\n\nWhen: Last Thursday of each month\nTime: 2:30-5:00\nSession Length: 45-60 minutes\nWhere: 20Fathoms (in person)\n\nThese appointments are first come\, first served. \nImportant Note\nIf you sign up for a specific month and we’re unable to accommodate you due to demand\, we’ll automatically move your registration to the next month’s Office Hours and notify you as soon as possible. \nWho This Is For\nFounders\, operators\, and business owners who want support with: \n\nMaking sense of your financials\nImproving operations and saving time\nPlanning for growth or your next move\nUnderstanding your market or customers\nPreparing for funding or investment\nThinking through long-term strategy or exit\n\nOffice hours are currently available at no cost\, due to grant funding.
URL:https://20fathoms.org/event/get-unstuck-11-business-strategy-sessions-with-breneman-advisors-9/
LOCATION:20Fathoms\, 10850 East Traverse Highway\, #Ste 4400\, Traverse City\, MI\, 49684\, United States
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/03/378bdc9cfa1d84c11fbcffa78fa0d95a-qmgAZo.tmp_.jpg
GEO:44.7642991;-85.6208613
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=20Fathoms 10850 East Traverse Highway #Ste 4400 Traverse City MI 49684 United States;X-APPLE-RADIUS=500;X-TITLE=10850 East Traverse Highway\, #Ste 4400:geo:-85.6208613,44.7642991
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260618T151500
DTEND;TZID=America/Detroit:20260618T160000
DTSTAMP:20260323T210504Z
CREATED:20260323T210504Z
LAST-MODIFIED:20260323T210504Z
UID:10000866-1781795700-1781798400@20fathoms.org
SUMMARY:Get Unstuck: 1:1 Business Strategy Sessions with Breneman Advisors
DESCRIPTION:One-on-one sessions with Breneman Advisors are designed to help you think through your business and move forward with confidence.\n\n\nOffice Hours with Breneman Advisors\n20Fathoms is hosting monthly office hours with Breneman Advisors for Northern Michigan entrepreneurs and small business owners. \nIf you’re feeling stuck\, unsure what to prioritize\, or just want a solid path forward\, this is a chance to talk it through with someone who’s been there. \nWhether you’re working through your numbers\, trying to grow\, streamline operations\, or think long-term\, these sessions are designed to give you practical guidance and real clarity. \nHow It Works\n\nWhen: Last Thursday of each month\nTime: 2:30-5:00\nSession Length: 45-60 minutes\nWhere: 20Fathoms (in person)\n\nThese appointments are first come\, first served. \nImportant Note\nIf you sign up for a specific month and we’re unable to accommodate you due to demand\, we’ll automatically move your registration to the next month’s Office Hours and notify you as soon as possible. \nWho This Is For\nFounders\, operators\, and business owners who want support with: \n\nMaking sense of your financials\nImproving operations and saving time\nPlanning for growth or your next move\nUnderstanding your market or customers\nPreparing for funding or investment\nThinking through long-term strategy or exit\n\nOffice hours are currently available at no cost\, due to grant funding.
URL:https://20fathoms.org/event/get-unstuck-11-business-strategy-sessions-with-breneman-advisors-8/
LOCATION:20Fathoms\, 10850 East Traverse Highway\, #Ste 4400\, Traverse City\, MI\, 49684\, United States
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/03/378bdc9cfa1d84c11fbcffa78fa0d95a-qmgAZo.tmp_.jpg
GEO:44.7642991;-85.6208613
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=20Fathoms 10850 East Traverse Highway #Ste 4400 Traverse City MI 49684 United States;X-APPLE-RADIUS=500;X-TITLE=10850 East Traverse Highway\, #Ste 4400:geo:-85.6208613,44.7642991
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260618T143000
DTEND;TZID=America/Detroit:20260618T151500
DTSTAMP:20260323T210503Z
CREATED:20260323T210503Z
LAST-MODIFIED:20260323T210503Z
UID:10000865-1781793000-1781795700@20fathoms.org
SUMMARY:Get Unstuck: 1:1 Business Strategy Sessions with Breneman Advisors
DESCRIPTION:One-on-one sessions with Breneman Advisors are designed to help you think through your business and move forward with confidence.\n\n\nOffice Hours with Breneman Advisors\n20Fathoms is hosting monthly office hours with Breneman Advisors for Northern Michigan entrepreneurs and small business owners. \nIf you’re feeling stuck\, unsure what to prioritize\, or just want a solid path forward\, this is a chance to talk it through with someone who’s been there. \nWhether you’re working through your numbers\, trying to grow\, streamline operations\, or think long-term\, these sessions are designed to give you practical guidance and real clarity. \nHow It Works\n\nWhen: Last Thursday of each month\nTime: 2:30-5:00\nSession Length: 45-60 minutes\nWhere: 20Fathoms (in person)\n\nThese appointments are first come\, first served. \nImportant Note\nIf you sign up for a specific month and we’re unable to accommodate you due to demand\, we’ll automatically move your registration to the next month’s Office Hours and notify you as soon as possible. \nWho This Is For\nFounders\, operators\, and business owners who want support with: \n\nMaking sense of your financials\nImproving operations and saving time\nPlanning for growth or your next move\nUnderstanding your market or customers\nPreparing for funding or investment\nThinking through long-term strategy or exit\n\nOffice hours are currently available at no cost\, due to grant funding.
URL:https://20fathoms.org/event/get-unstuck-11-business-strategy-sessions-with-breneman-advisors-7/
LOCATION:20Fathoms\, 10850 East Traverse Highway\, #Ste 4400\, Traverse City\, MI\, 49684\, United States
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GEO:44.7642991;-85.6208613
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=20Fathoms 10850 East Traverse Highway #Ste 4400 Traverse City MI 49684 United States;X-APPLE-RADIUS=500;X-TITLE=10850 East Traverse Highway\, #Ste 4400:geo:-85.6208613,44.7642991
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260618T130000
DTEND;TZID=America/Detroit:20260618T150000
DTSTAMP:20260304T183654Z
CREATED:20251121T171239Z
LAST-MODIFIED:20260304T183654Z
UID:10000712-1781787600-1781794800@20fathoms.org
SUMMARY:Startup Coaching: Traverse City
DESCRIPTION:Happens every Thursday. Appointments recommended. Drop in coaching is also available. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. \nSchedule an appointment in advance or drop in. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/drop-in-startup-coaching-traverse-city-2-2-2-2-3-2/2026-06-18/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Traverse-City.jpg
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BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260618T130000
DTEND;TZID=America/Detroit:20260618T150000
DTSTAMP:20251017T131018Z
CREATED:20251017T131018Z
LAST-MODIFIED:20251017T131018Z
UID:10000610-1781787600-1781794800@20fathoms.org
SUMMARY:Startup Coaching: Virtual
DESCRIPTION:Happens every Thursday by appointment. Just show up and bring your questions! \nConnect with startup experts who can help you grow.\nStartup coaches share their time\, wisdom\, and connections to help entrepreneurs build successful businesses and avoid common mistakes. They can provide guidance to entrepreneurs with new and growing businesses on a full range of topics including business planning and entity formation\, funding strategy\, sales\, operations\, human resources\, and much more. \nNew business owners routinely state that mentorship and connections are very important. However\, entrepreneurs must be open and committed to learning\, as well as willing to make the time to meet with their coach. To better serve our regional entrepreneurs\, 20Fathoms now offers access to coaching virtually! \nVirtual coaching is open to all by appointment. Schedule an appointment. \nWhat to expect:\n\nFor your small business\, startup\, or idea\nA private\, one-on-one meeting with a startup expert\nTroubleshoot your business goals and challenges\nHonest\, supportive feedback\nRecommendations on resources and tools
URL:https://20fathoms.org/event/startup-coaching-virtual-2/2026-06-18/
LOCATION:MI
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2025/08/Virtual-1.jpg
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BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260618T090000
DTEND;TZID=America/Detroit:20260618T103000
DTSTAMP:20260512T153028Z
CREATED:20260512T151850Z
LAST-MODIFIED:20260512T153028Z
UID:10000972-1781773200-1781778600@20fathoms.org
SUMMARY:The Profit-First Founder's AI Stack: Where to Use AI Before You Have Revenue\, a 20Fathoms Breakfast Lab
DESCRIPTION:This Week at Breakfast Lab\nMost founders treat AI as a productivity hack. Smart founders treat it as a profit lever. \nIn this session\, we’ll walk through where AI actually moves the needle when you’re pre-revenue or early-revenue\, the work it can replace\, the spend it can defer\, and the leverage it creates when you can’t afford to hire. You’ll see live demos of real AI workflows used in building and scaling a business from the ground up. \nWe’ll cover the four highest-ROI places early-stage founders should put AI to work today (and the two places not to)\, live walkthroughs of AI workflows for marketing\, customer research\, financial modeling\, and sales follow-up using tools you already have access to\, and a simple framework for deciding what to automate\, what to outsource\, and what to keep on your own desk. You’ll leave with a practical\, ready-to-use AI stack\, built for the stage you’re actually in. \nAbout the Presenter\n\n\n\n\n\n\n\n\n\n\n\n\n\nElliot Swift is the founder of Swift Profit Systems\, a profit acceleration advisory firm based in Traverse City. Before SPS\, Elliot spent four years in real estate\, then co-founded and scaled 42 Degrees\, a Michigan manufacturing company\, from $0 to $75 million in revenue over seven years\, building it to 120 employees and holding a 38% gross margin through an 85% wholesale price collapse. That decade of operator experience\, making payroll\, navigating regulators\, and fixing problems on the floor at 2 a.m.\, is the foundation of how Elliot now helps owner-operated businesses find and fix the hidden leaks costing them six and seven figures a year. Today he runs SPS with his wife Monika\, leans heavily on AI to operate lean and find profit for clients\, and is raising two kids\, Natalie and Wyatt\, in Traverse City. \nAbout Breakfast Lab\n\n\n\n\n\n\n\n\n\n\n\nBreakfast Lab is a weekly event at 20Fathoms where you’ll get expert guidance to help meet your most pressing startup needs. Connecting you to the right tools and the right people at the right time. \nThese events are held in person and offered virtually. There is no cost to attend. Coffee and a light breakfast are provided. Walk-ins are welcome. \nAnd if you’d like to stay and keep working\, coworking at 20Fathoms is free on Thursdays for Breakfast Lab attendees.
URL:https://20fathoms.org/event/the-profit-first-founders-ai-stack-where-to-use-ai-before-you-have-revenue-a-20fathoms-breakfast-lab/
LOCATION:20Fathoms\, 10850 East Traverse Highway\, #Ste 4400\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Breakfast Lab
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X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=20Fathoms 10850 East Traverse Highway #Ste 4400 Traverse City MI 49684 United States;X-APPLE-RADIUS=500;X-TITLE=10850 East Traverse Highway\, #Ste 4400:geo:-85.6208613,44.7642991
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BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260617T170000
DTEND;TZID=America/Detroit:20260617T190000
DTSTAMP:20260304T201011Z
CREATED:20260304T200551Z
LAST-MODIFIED:20260304T201011Z
UID:10000790-1781715600-1781722800@20fathoms.org
SUMMARY:Women in Tech Meetup - Traverse City
DESCRIPTION:Join us for connection\, empowerment\, and lots of fun!\n\n\nEach month Women in Tech gathers to build community and support amongst women working in\, or interested in\, the tech industry and tech-related roles. \nThis meetup is casual\, fun\, and easy to drop into. We talk about what we’re currently working on\, share our stories\, and pool our collected expertise to support each other on our journeys. \nThis informal meetup is meant to help women build local connections and work on their professional growth (yeah\, support systems!). Gatherings are often made up of half-returning and half-new women\, creating a welcoming and approachable energy. \nThis event is free and open to all\, including students! Light snacks will be provided. Registration is requested to ensure ample seating\, but walk-ins are always welcome. Look for the Women in Tech/20Fathoms signage. \nWe can’t wait to see you! \nAbout 20Fathoms \nBased in Traverse City\, 20Fathoms is a nonprofit organization and the hub for entrepreneurship and innovation in Northwest Michigan. The 20Fathoms team works with entrepreneurs of all stages and industries\, and also offers specialized services to meet the unique needs of technology-focused startups. Programs include startup education\, business coaching\, TCNewTech pitch competitions\, access to capital\, a vibrant coworking space\, and general resources and support. For more information visit: https://20fathoms.org/ \nThank you to our event partner:
URL:https://20fathoms.org/event/women-in-tech-meetup-traverse-city-16/
LOCATION:Earthen Ales\, 1371 Gray Drive\, ##200\, ##200\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Women in Tech Meetup
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2024/11/Women-in-Tech.jpg
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BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260617T090000
DTEND;TZID=America/Detroit:20260617T091500
DTSTAMP:20260511T133050Z
CREATED:20260511T133010Z
LAST-MODIFIED:20260511T133050Z
UID:10000971-1781686800-1781687700@20fathoms.org
SUMMARY:Founder Accountability Huddle
DESCRIPTION:ALL SESSIONS TAKE PLACE VIRTUALLY ON ZOOM. \nStay Connected. Stay Accountable. Stay Human.\nScrum at 20Fathoms isn’t just about productivity. it’s about building a rhythm of support for entrepreneurs in Northern Michigan. Think of it as your built-in accountability circle: a space to show up as you are\, get unstuck\, share challenges\, and celebrate progress. \nThese sessions neutralize the toxicity of perfectionism and instead provide a place for problem-solving\, feedback\, and balance. Bring your business goals\, your self-care goals\, or both – because being a founder means bringing your whole self. \nWhether you want to quietly listen in for inspiration or actively share what you’re working on\, Scrum is here to help you move forward. With sessions on Monday\, Wednesday\, and Friday mornings\, it creates a consistent touchpoint for progress\, accountability\, and community support. Think of it is turning chaos into cadence. \nPlease fill out this form for the Zoom link to join. \nWhat you’ll experience:\n\nReal accountability – A gentle nudge to keep moving forward on the things that matter most to you.\nProblem-solving together – Bring your sticky challenges and get ideas\, feedback\, and encouragement from peers who’ve been there too.\nBalance for founders – Set goals for both your business and your well-being\, because entrepreneurship is about the whole person.\nCommunity connection – Build genuine relationships with other entrepreneurs who understand your highs\, lows\, and everything in between.\n\nWhat you can expect to learn:\n\nHands-on Scrum Experience – Gain practical skills in Sprint Planning\, Daily Stand-ups\, and Retrospectives to boost productivity.\nStronger Focus & Problem-Solving – Improve clarity\, adaptability\, and decision-making with structured support and real-time feedback.\nTangible Progress on Goals – Make measurable strides on your projects with structured accountability and agile execution.\n\nThere is no cost to attend. \nWorkshop schedule:\n1. Sprint Kickoff & Planning (1 hour)\nHeld on the first Monday of each month from 9:00–10:00 am.\nWe launch the new sprint\, align on goals\, and identify priority tasks for the month. \n2. Stand-Up / Daily Scrum (15 minutes\, M/W/F)\nOccurs every Monday\, Wednesday\, and Friday during the sprint from 9:00–9:15 am.\nQuick check-ins to share progress\, surface blockers\, and keep momentum. \n3. Sprint Review & Retrospective (1 hour)\nHeld on the last Friday of the month from 9:00–10:00 am.\nWe review accomplishments\, discuss challenges\, and reflect on improvements going into the next sprint. \nAbout the presenter:\nAs a Certified Scrum Master\, Organizational Coach\, and 20Fathoms EIR\, Lisa Carbonell specializes in cultivating authenticity\, transparency\, accountability\, and continuous learning using an Agile framework. She helps individuals and teams across diverse sectors—entrepreneurs\, creatives\, and social justice advocates—to achieve their vision\, mission\, and goals. With a master’s education in Applied Behavioral Science and Organizational Development from the Leadership Institute of Seattle\, she blends empathy and expertise\, enabling teams to discover\, promote\, build\, and launch their dreams.
URL:https://20fathoms.org/event/founder-accountability-huddle-3-3/2026-06-17/
LOCATION:https://share.hsforms.com/1z2J5yC19RPOpabtm4GEDhgd0yi3
CATEGORIES:Coaching
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/03/Scrum-Sprint-Eventbrite-header.jpg
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