BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//20Fathoms - ECPv6.17.1//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://20fathoms.org
X-WR-CALDESC:Events for 20Fathoms
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Detroit
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20250309T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20251102T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20260308T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20261101T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20270314T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20271107T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260723T090000
DTEND;TZID=America/Detroit:20260723T103000
DTSTAMP:20260720T134405Z
CREATED:20260701T165226Z
LAST-MODIFIED:20260720T134405Z
UID:10000983-1784797200-1784802600@20fathoms.org
SUMMARY:Time Management for Relentless Results\, a 20Fathoms Breakfast Lab
DESCRIPTION:This Week at Breakfast Lab\nMost people aren’t struggling with productivity because they lack ambition; they’re struggling because they don’t have a system for managing their time\, energy\, and priorities. \nIn this session\, we’ll break down what actually separates high performers from everyone else: clear priorities\, disciplined execution\, and the ability to manage distractions instead of getting managed by them. You’ll walk through practical frameworks for focus\, accountability\, and momentum\, along with the habits that keep high-growth companies and top-performing leaders executing at a high level day after day. \nYou’ll leave with concrete tools you can put to use immediately. From ways to eliminate the distractions eating your time to building systems that don’t depend on willpower. Align your daily actions with what actually moves your business forward. \nAbout the Presenter\n\n\n\n\n\n\n\n\n\n\n\n\n\nRose Odette is a technology founder\, author\, and speaker\, and host of the Bullish on Business podcast. She founded one of the first-to-market electronic medical records companies in the U.S.\, growing it to more than $100 million in revenue\, following 14 years at IBM in healthcare innovation and advanced technology. \nRose is the author of several business and leadership books\, including Charge Like a Bull\, Bullish on Execution\, Lead Like a Lioness\, and Bullish on Immigration. She also hosts the Bullish on Business podcast\, where she’s interviewed more than 100 entrepreneurs and business leaders about the strategies and breakthroughs behind real growth. \nRose left a successful career at IBM to bootstrap her own healthcare technology company while raising three young children\, eventually partnering with global leaders like IBM\, HP\, CSC\, and Atos. That experience now shapes her work helping founders build authority\, strengthen partnerships\, and execute with discipline. \nAbout Breakfast Lab\n\n\n\n\n\n\n\n\n\n\n\nBreakfast Lab is a weekly event at 20Fathoms where you’ll get expert guidance to help meet your most pressing startup needs. Connecting you to the right tools and the right people at the right time. \nThese events are held in person and offered virtually. There is no cost to attend. Coffee and a light breakfast are provided. Walk-ins are welcome. \nAnd if you’d like to stay and keep working\, coworking at 20Fathoms is free on Thursdays for Breakfast Lab attendees.
URL:https://20fathoms.org/event/time-management-for-relentless-results-a-20fathoms-breakfast-lab/
LOCATION:20Fathoms\, 10850 East Traverse Highway\, #Ste 4400\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Breakfast Lab
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/07/time-management-jul-23.jpg
GEO:44.7642991;-85.6208613
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=20Fathoms 10850 East Traverse Highway #Ste 4400 Traverse City MI 49684 United States;X-APPLE-RADIUS=500;X-TITLE=10850 East Traverse Highway\, #Ste 4400:geo:-85.6208613,44.7642991
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260730T090000
DTEND;TZID=America/Detroit:20260730T103000
DTSTAMP:20260720T134235Z
CREATED:20260720T134235Z
LAST-MODIFIED:20260720T134235Z
UID:10000986-1785402000-1785407400@20fathoms.org
SUMMARY:Are You Solving the Right Problem?\, a 20Fathoms Breakfast Lab
DESCRIPTION:This Week at Breakfast Lab\nWorking hard on the wrong problem is one of the most expensive mistakes in entrepreneurship. Most founders are great at solving problems\, but research suggests 85% of companies struggle to solve the right ones. This hands-on session gives you frameworks for diagnosing what you’re really facing\, then walks you through applying them to your own business or idea. Bring any problem–the problem your business solves\, a challenge inside your business\, or even a problem in your own life. You’ll leave with a sharper problem statement and a new lens for looking at it. \nAbout the Presenter\n\n\n\n\n\n\n\n\n\n\n\n\n\nMike Duvall helps founders navigate the complex world of startup growth and capital. As Startup Capital Manager at 20Fathoms\, he supports entrepreneurs as they explore funding opportunities and growth pathways\, from grants and state programs to angel and venture investment. Mike has worked across leadership development\, public diplomacy\, and strategic partnerships. He has a background as a coach and conflict resolution expert and has supported entrepreneurs from more than 60 countries.\nAbout Breakfast Lab\n\n\n\n\n\n\n\n\n\n\n\nBreakfast Lab is a weekly event at 20Fathoms where you’ll get expert guidance to help meet your most pressing startup needs. Connecting you to the right tools and the right people at the right time. \nThese events are held in person and offered virtually. There is no cost to attend. Coffee and a light breakfast are provided. Walk-ins are welcome. \nAnd if you’d like to stay and keep working\, coworking at 20Fathoms is free on Thursdays for Breakfast Lab attendees.
URL:https://20fathoms.org/event/are-you-solving-the-right-problem-a-20fathoms-breakfast-lab/
LOCATION:20Fathoms\, 10850 East Traverse Highway\, #Ste 4400\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Breakfast Lab
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/07/problem-solving.jpg
GEO:44.7642991;-85.6208613
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=20Fathoms 10850 East Traverse Highway #Ste 4400 Traverse City MI 49684 United States;X-APPLE-RADIUS=500;X-TITLE=10850 East Traverse Highway\, #Ste 4400:geo:-85.6208613,44.7642991
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260827T090000
DTEND;TZID=America/Detroit:20260827T103000
DTSTAMP:20260727T135848Z
CREATED:20260727T135848Z
LAST-MODIFIED:20260727T135848Z
UID:10001050-1787821200-1787826600@20fathoms.org
SUMMARY:Finding Focus as a Solopreneur\, a 20Fathoms Breakfast Lab
DESCRIPTION:This Week at Breakfast Lab\nFounders don’t lack ideas\, connections\, or resources — they lack focus. As the CEO\, CFO\, CMO\, and everything else in between\, it’s easy to lose sight of what actually matters when everything feels like the priority. \nIn this session\, Shea Petaja will share the guiding principles she’s developed for solopreneurs to focus\, find support\, and gain traction. Shea has worked with coaches on strategy and focus since 2008\, and after years facilitating EOS and L10 meetings for a former employer\, she struck out on her own in 2022 — only to discover that the frameworks built for bigger businesses don’t translate perfectly to solopreneurs. That realization led her to create a mastermind of founders and the Fo*Cuss planner\, built around a simple truth from her own coach: “Simple isn’t easy.” \nJoin Shea for breakfast and learn how to cut through the noise and get traction on what matters most. This session is ideal for experienced solopreneurs and seasoned founders in need of a refresh. \nAbout the Presenter\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nShea Petaja has been working with coaches on strategy and focus since 2008. She introduced EOS to her former employer and facilitated L10 meetings for several years — she’s a fan. When she went out on her own in 2022\, she found that the skills that worked for bigger businesses didn’t translate perfectly for solopreneurs\, so she created a mastermind of founders and the Fo*Cuss planner\, now their guide to getting focused and staying on track. \n\nAbout Breakfast Lab\n\n\n\n\n\n\n\n\n\n\n\nBreakfast Lab is a weekly event at 20Fathoms where you’ll get expert guidance to help meet your most pressing startup needs. Connecting you to the right tools and the right people at the right time. \nThese events are held in person and offered virtually. There is no cost to attend. Coffee and a light breakfast are provided. Walk-ins are welcome. \nAnd if you’d like to stay and keep working\, coworking at 20Fathoms is free on Thursdays for Breakfast Lab attendees.
URL:https://20fathoms.org/event/finding-focus-as-a-solopreneur-a-20fathoms-breakfast-lab/
LOCATION:20Fathoms\, 10850 East Traverse Highway\, #Ste 4400\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Breakfast Lab
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/07/FINDING-FOCUS-.jpg
GEO:44.7642991;-85.6208613
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=20Fathoms 10850 East Traverse Highway #Ste 4400 Traverse City MI 49684 United States;X-APPLE-RADIUS=500;X-TITLE=10850 East Traverse Highway\, #Ste 4400:geo:-85.6208613,44.7642991
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260903T090000
DTEND;TZID=America/Detroit:20260903T103000
DTSTAMP:20260727T141240Z
CREATED:20260727T141240Z
LAST-MODIFIED:20260727T141240Z
UID:10001051-1788426000-1788431400@20fathoms.org
SUMMARY:ABCs of SBIR/STTR Funding\, a 20Fathoms Breakfast Lab
DESCRIPTION:This Week at Breakfast Lab\nIf you’re building innovative technology\, there’s a source of R&D funding you may not be tapping yet\, and it doesn’t require giving up equity. The federal Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) programs make more than $5 billion in non-dilutive capital available to innovative small companies every year\, bridging the gap between your early-stage idea and proof that it has real market potential. \nJoin BBC\, etc experts for a virtual session covering what’s changed since the programs’ reauthorization\, eligibility requirements\, the differences between SBIR and STTR\, and how to identify which federal agencies might be interested in funding your technology. \nAbout the Presenter\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nJerry Hollister is Co-Owner of BBC Entrepreneurial Training & Consulting (BBCetc)\, having joined the firm in 2017 and becoming co-owner in 2023. He leads customer development efforts and oversees BBCetc’s NSF\, DoD\, DOE\, and USDA team\, supporting clients across multiple federal agencies\, and serves as an SBIR/STTR reviewer for NSF\, DOE\, USDA\, and NOAA. \nJerry began his career as a commissioned officer in the U.S. Navy Civil Engineer Corps and served as a warranted DoD Contracting Officer. Prior to BBCetc\, he was Chief Operating Officer of Niowave\, where he helped build the company from startup to national prominence\, leading teams that secured over 45 SBIR/STTR awards totaling more than $20 million. He continues to serve on Niowave’s Board of Directors and holds a bachelor’s degree from the University of Michigan along with two AI certificates from MIT. \n\nAbout Breakfast Lab\n\n\n\n\n\n\n\n\n\n\n\nBreakfast Lab is a weekly event at 20Fathoms where you’ll get expert guidance to help meet your most pressing startup needs. Connecting you to the right tools and the right people at the right time. \nThese events are held in person and offered virtually. There is no cost to attend. Coffee and a light breakfast are provided. Walk-ins are welcome. \nAnd if you’d like to stay and keep working\, coworking at 20Fathoms is free on Thursdays for Breakfast Lab attendees.
URL:https://20fathoms.org/event/abcs-of-sbir-sttr-funding-a-20fathoms-breakfast-lab/
LOCATION:20Fathoms\, 10850 East Traverse Highway\, #Ste 4400\, Traverse City\, MI\, 49684\, United States
CATEGORIES:Breakfast Lab
ATTACH;FMTTYPE=image/jpeg:https://20fathoms.org/wp-content/uploads/2026/07/abcs-of-sbir-and-sttr.jpg
GEO:44.7642991;-85.6208613
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=20Fathoms 10850 East Traverse Highway #Ste 4400 Traverse City MI 49684 United States;X-APPLE-RADIUS=500;X-TITLE=10850 East Traverse Highway\, #Ste 4400:geo:-85.6208613,44.7642991
END:VEVENT
END:VCALENDAR